strategic planner - Fairford - GMM Grammy PLC

Description

Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน)

STRATEGIC PLANNER (FANDOM BUSINESS)

Here at ConsultingPress we are always looking for fresh talents to join our team. We are looking for online marketing specialist in London UK in Strategic Planning department. Please read carefully what we require and what we offer and use our online form for submission.

Department

• Marketing
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน)

Responsibilities

• Develop and execute strategic marketing plans to promote songs and artists, with a strong focus on fandom marketing, fan engagement, and community growth.
• Conduct research on music lovers, fan behaviors, and consumer insights to enhance marketing strategies and strengthen fan loyalty.
• Collaborate with internal teams to develop creative concepts, PR plans, social media content strategies, and on-ground fan activities that deepen artist–fan connections.
• Design and activate fandom-driven campaigns, including fan events, exclusive content, membership activities, and interactive experiences.
• Identify opportunities for improvement and optimization across campaigns to maximize engagement and conversion within fan communities.
• Implement, manage, and monitor campaigns end-to-end, ensuring alignment with brand, artist positioning, and fandom objectives.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 8+ years of experience in marketing, strategic planning, or creative roles.
• Prior experience in strategic planning, marketing, creative development, or fandom/community-based campaigns is a strong plus.
• Strong understanding of entertainment and music fandom culture.
• Can-do mindset with proactive and solution-oriented attitude.
• Excellent interpersonal, communication, and stakeholder management skills.
• Strong storytelling, narration, and presentation skills.
• Passion for entertainment business and fan engagement.

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