Insight Analyst - Toronto, Canada - VGW
Description
Purpose
To work alongside key business stakeholders to shine a light on the drivers of high value players and provide insights that help to improve our Account Management team's efforts and drive profitability and growth.
Responsibilities:
Gaming Performance:
- Analysing and monitoring all aspects of high value player activity.
- Uncovering the drivers of retention, monetization and engagement of high value players.
- Develop an expert knowledge of drivers of player performance, profitability and retention.
Analytics and Insights:
- Deriving insights around user segments to identify opportunities to drive account management optimization.
- Querying large databases; using SQL to extract, manipulate and analyse data to produce insights and recommendations.
- Turning complex data into simple and intuitive visuals; building and extending dashboards in Tableau.
- Identifying datadriven product experimentations to help drive account management activity optimizations.
Stakeholder Management and Team Collaboration:
- Translating business problems into tasks; gathering and documenting requirements from stakeholders.
- Work with stakeholders to identify and deliver strategically valuable insights that directly influence key metric improvement.
- Work closely with the Account Management team to understand and enhance customer data sources to improve overall customer experiences.
- Collaborate with peers on new techniques and tools, and be comfortable working in teams.
Qualifications, skills & experience:
- 24 years of experience with SQL and experience querying and interpreting large databases.
- BA/MSc in Computer Science, Math, Statistics, Economics, or other quantitative field.
- Proven track record in data science or analytics roles, preferably within gaming, mobile, technology or digital industries.
- Significant experience with data visualisation principles and techniques using business intelligence tools (e.g. Tableau, PowerBI, Spotfire etc.) to visualise results.
- A strong ability to connect data insights into actionable recommendations for game & product business stakeholders.
- A knack for translating business problems into technical solutions, and conceiving better ways to measure performance.
- Confident at presenting and engaging with senior stakeholders, including csuite level leaders across the company.
Personal Competencies:
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Attention to detail. Initiates action to correct quality problems or notifies others of quality issues as appropriate.
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Delivers results. Works tenaciously toward and derives satisfaction from achieving challenging goals; pitches in where required without regard to status. Self-disciplined; measures progress and evaluates. results; prevents irrelevant issues or distractions from interfering with timely completion of important initiatives.
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Innovation. Generates innovative solutions in work situations; tries different and novel ways to deal with work problems and opportunities.
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Problem analysis and problem solving. Uses sound or logical judgment to spot and analyse problems, develop alternative solutions and initiate corrective action.
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Communication skills. Proactively communicates; informs others of what they need to know. Utilises oral and written communication to enhance relationships across the organization. Capably articulates thoughts and ideas in speaking and listens carefully to others.
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Planning and organising. Determines project/assignment requirements by breaking them down into tasks; identifying resources needed; and coordinating with internal and external partners.
- VGW Canada Inc. is committed to building an equitable, diverse, and inclusive workplace. By learning from each other's differences, we gain strength through our people and our perspectives. VGW Canada Inc. is an equal opportunity employer and will provide reasonable accommodation for qualified individuals with disabilities throughout the recruitment and selection process. Please advise our Talent Acquisition Specialist in advance should accommodation be required. We encourage all qualified applicants to apply, however only those selected for further consideration will be contacted._
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