Marketing Coordinator - Saskatoon, Canada - Thirsty Scholar

Thirsty Scholar

Verified Company

Saskatoon, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Responsibilities include:

Working with the marketing department to get an understanding of the short term and long term marketing targets and then develop content strategies accordingly
Creating content which will catch maximum customer interest
Writing and reviewing content for websites, social media pages and public communications
Collaborating with the content and marketing team to decide the brand taglines, logo and other promotional material
Measuring and monitoring company website and social media traffic statistics
Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
Maintain consistency in content and ensure alignment with the brand history and plans
Identify customers needs in relation to the company and write content to cater those needs
Update the website, social media and content pages periodically
Present ideas to help promote the brand or campaigns in new ways
Assist in managing social presence posting, replying, adjusting, etc.
Content creation
Tiktok, Reels, General Social Posts, Signage, etc.
Photographing product to utilize in marketing campaigns

Skills and qualifications:

Excellent written and verbal communication skills as well as organizational skills
Experience with Google Workspace is an asset
Ability to work efficiently maintaining high quality and accuracy
Goal oriented and customer oriented
Multiproject management skills, adhering to timelines and performing under pressure to achieve the targets
Attention to detail along with a creative mind
Developed team working skills to collaborate with various departments and work in alignment with them
Ability to maintain consistency in their content writing
Ability to understand and cater to the needs of customers and discover the potential markets for the company
Excellent time management and planning skills to ensure meeting deadlines
Ability to communicate the message in simple and beautiful language which will attract audience
Experience promoting a restaurant or pub is an asset