Media Experts

Manager, Paid Search

Found in: Talent CA

Description:

The best way to get someone's attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 39 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery; we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working media strategies that drive brand engagement and deliver outstanding business results.

Position Summary

  • Reporting to the Director Search Marketing Systems, the Manager will be responsible for the following duties:
  • Position can be located in Montreal or Vancouver.
  • Provide a team of Analysts and Coordinators with support in developing, implementing, managing, optimizing and reporting on Pay per Click (PPC) campaigns for various customers.Understand customer needs, grow relationships and build trust.Develop innovativeSEM strategies thatdrive business resultsLead, manage, supervise, motivateand mentor a team of Search Marketing Analysts & Coordinators.
  • Job Responsibilities

  • Help oversee SEM planning, buying and operational needs, according to the Media Experts processes
  • Effectively communicate Search Marketing offering, strategy, KPIs, standards and performance optimization for Media Experts customers.
  • Demonstrating, articulating, and "selling through" plans and strategic recommendations.
  • Development of ongoing business relationships from the prospect stage through existing account management
  • Assisting with new hires (interviews), supervision, training and mentoring.
  • Embraces and encourages a culture based on team work, collaboration, personal growth and intellectual curiosity
  • Delivering service according to the Media Experts Customer Service Promises
  • Reviews agency deliverables for quality and ensures that recommendations and work product are sound and viable
  • Ensures that proper SEM processes are in place and helps to re-evaluate to keep them current
  • Keep abreast of industry issues and development; strong knowledge to emerging technologies, participate in industry associations.
  • Monitors resource capacity and workload of labor pool within the team
  • Ensures that Supervisors, Seniors and Analysts follow procedures to meet specified customer deadlines
  • Provides thought leadership, technological and innovation opportunities in search marketing
  • Desired Skills & Experience

  • Minimum of 5+ Years of SEM/SEO Experience in Agency environment
  • Team Leadership & Management Skills
  • Excellent Presentation & Communication skills
  • Expert SEM/SEO Knowledge, Strategy & Judgment
  • Ability to interpret large amounts of data to develop actionable insights
  • Demonstrate creativity in SEM/SEO planning
  • Expert knowledge of Google Ads, BING Ads, Bid Management Platforms, Ad Serving Technologies, Competitive Intelligence, comScore, etc
  • Strong Analytical & Research Skills including working knowledge of Web Analytics platforms
  • Advanced Certification on Google Ads and Bing Ads
  • Strong Knowledge and Understanding of How Other Media Affects SEM/SEO
  • Experience in A/B and Multivariate Testing concepts
  • Advanced working knowledge of Excel, Word, Power Point
  • Apply for this position here.

    calendar_today 2 days ago



    location_on Vancouver, Canada

    work Media Experts

    Apply:
    I expressly authorise the Terms and Conditions

    Similar jobs

    • J

      SEM/Paid Search Manager

      At Jobscan, were passionate about empowering job seekers to land more interviews with AI technology. Founded in 2013, ou ...

      Jobscan - Vancouver - Talent CA

    • T

      Paid Search Specialist

      Job Description: · Paid Search Specialist - We are looking for an SEM expert to manage all search engine marketing act ...

      Tundra - Vancouver - Talent CA

    • A

      Paid Search Specialist

      Your Opportunity at ARC'TERYX: As a Paid Search Specialist, you will leverage your knowledge of SEM platforms to execute ...

      Arc'teryx - North Vancouver - Talent CA

    • M

      Account Manager, Search

      The Opportunity · MightyHive is the leading data and digital media consultancy that helps marketers take control. Might ...

      MightyHive - Vancouver - Talent CA

    • M

      Search Consultant

      Our company will appeal to the hunters who like to work hard toward achieving their goals, while celebrating their succe ...

      Magna Search Group - Vancouver - Talent CA