Analysis and Digital Marketing Coordinator - Montréal, Canada - NAPA Auto Parts

NAPA Auto Parts

Verified Company

Montréal, Canada

1 day ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Company Description

Be part of a community of authentic, proud and trusted people
Our Auto Parts Division is the largest Canadian distribution network of automobile replacement parts. Our banners in this division include the renowned NAPA Auto Parts, Altrom/Auto-Camping, and NAPA/CMAX.

We believe we don't just deliver car and heavy vehicle parts all around the country; we also help keep Canadians
moving forward.

This makes for a special kind of workplace.

We have the experience and strength of our 100-year legacy and the desire to always do better for our team members and clients.

Our 5000 colleagues proudly serve thousands of customers every day across Canada.

If the hat fits, we'd be proud to have you wear it Send us your resume and join a people-centric company with a reputation of excellence.

Job Description:

In collaboration with the Digital Strategies Manager and the Digital Marketing Team, this position is responsible for the analysis process for e-commerce solutions with a strong specialization on content and performance of online digital marketing.

He/she will be involved in identifying and leveraging digital tools, technology, and innovation ideas to maximize the effectiveness of digital content and campaigns for both our retail and business (B2B) clients, in addition to working closely with all other departments to develop and strengthen NAPA's presence online.

Main responsibilities:

Help create content in collaboration with the content specialist and in particular by selecting content writers or creators to speed up production (external, internal, influencers)
Identify, coordinate and execute content creation with vendors and in collaboration with Market Managers.
Perform digital performance analysis using comprehensive reports and digital marketing solutions to help identify opportunities or issues to address.
Analyze the performance of content on blogs, product pages or others and help guide the creation of content in collaboration with the content specialist
Help create effective communications to promote digital services based on our achievements and thus help increase the maturity of the various digital channels.

Qualifications:

To join our team, you must, among other things:

Have a university or college diploma combined with 5 years of professional experience in marketing
Be bilingual, French and English
Have a very good knowledge of the Microsoft Office suite and knowledge of Adobe products
Experience with aftermarket and automotive service provider business model as well as multilocation retail environment with an ecommerce platform is preferred.

Additional Information

UAP is a diverse community that promotes inclusion and respect. The sum of our individual differences, experiences, knowledge, self-expression, unique capabilities, and talents, represents the richness of our culture. During the selection process, let us know if you need any accommodations. This information will be kept entirely confidential and will only be used to ensure you have a fair and pleasant experience with us

We will contact you as soon as possible if we think we have the hat for you