Media & Marketing Co-ordinator - Abbotsford, Canada - Insight for Living Ministries Canada

Insight for Living Ministries Canada
Insight for Living Ministries Canada
Verified Company
Abbotsford, Canada

3 weeks ago

Sophia Lee

Posted by:

Sophia Lee

beBee Recruiter


Description

General Description:

The communications department of Insight for Living Canada (IFLC) is responsible for producing, distributing and marketing printed, audio, and online resources.

This department is also responsible for several outside clients offering marketing and distribution support.

The media and marketing co-ordinator works with both internal and external clients, helping ensure deadlines are met and work is of the highest quality.

This position is salaried based on a 40-hour workweek.


Key Responsibilities:


Marketing (50%)

  • Work with department head to determine priorities and upcoming projects
  • Coordinate marketing and project calendars as well as product placement, scheduling, and promotions
  • Maintain online store and staff library
  • Assist in the development of new ministry resources
  • Assist in implementing search engine optimization best practices
  • Assist with identifying existing content to further enhance our digital presence and connect with our target constituents
  • Coordinate social media and assist in implementing social media strategy
  • Assist in repurposing or creating marketingrelated content
  • Help coordinate external events such as tradeshows, exhibits, and donor dinners
  • Assist the media and marketing team with ongoing projects as needed

Media Administration (50%)

  • Coordinate ongoing digital ad strategy (Facebook, Google, Bing, etc.) and assist in implementing digital strategy
  • Act as project coordinator for all print, marketing, and web related projects while working with all departments and vendors involved in creating the finished product
  • Participate in approval processing and proofing all items that leave the office (print, digital, scripts, etc.)
  • Assist in quality control proofing and checking for print, audio, and web resources
  • Facilitate mediarelated meetings
  • Coordinate and assist with implementing quality control measures (radio station accountability, quality control as needed)
  • Coordinate and analyze Living Bridge (radio stations) metrics
  • Analytics of campaigns and tracking (marketing metrics)
  • Schedule print and electronic mailings as needed
  • Coordinate client projects as needed

Requirements:


  • Certificate or diploma in marketing or relevant experience equivalent
  • Advanced knowledge of Microsoft Office
  • Working knowledge of Adobe creative suite an asset
  • Can produce exceptional products with short deadlines and quick turnarounds
  • Comfortable working on many different projects
  • Outgoing personality
  • Organized and detailoriented

Accountability:
The media and marketing co-ordinator is accountable to the communications director.


Mission:
Excellence in the Communication of Biblical Truth and its Application


Insight for Living Core Values:


  • Character in ourselves
  • Honour for others
  • Accountability for our motives and actions
  • Grace in our relationships
  • Excellence in our pursuits
  • Glory to our God
  • Joy in our atmosphere

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