Group Marketing Manager - Kitchener, Canada - Altruck International Truck Centres

Sophia Lee

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Sophia Lee

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Description

Summary:


The Group Marketing Manager will be accountable to lead the development and execution of our core and divisional marketing plans while elevating our brands to new heights.

The Group Marketing Manager will be responsible for writing reports and looking at the overall marketing strategies for the company's campaigns.

This is a new position within our organization and is a stepping stone towards refining and leading our current and future digital evolution.


Job Duties:


  • Developing a marketing strategy for the company and communicating it to the marketing department.
  • Foster relationships, and strengthen partnerships, with leadership and sales employees.
  • Coordinate tactics and champion sales, marketing and investment activities within the division.
  • Meeting with Senior management daytoday to oversee and offer direction on designated projects.
  • Conducting market research to locate new customers and monitor competitors.
  • Lead the sales growth and marketing campaigns for mandatory and voluntary meal plan programs
  • Lead the development of creative customer presentations, centering all marketing efforts to achieve immediate and longterm business goals
  • Develop and update website and digital content across all platforms
  • Manage inbound and cross divisional leads
  • Customer event leadership at dealership & active leadership role with supporting and attending trade shows
  • Build, execute, and tirelessly audit our corporate, branch, and departmental marketing plans
  • Regular reporting on marketing activities and KPIs to senior management team and partners
  • Travel may be required.
  • Work in compliance with the provisions of the _Occupational Health and Safety Act (OHSA)_, its regulations, and internal health and safety policies and procedures.
  • Other related duties as assigned.

What you would love about working here:

  • Incredible opportunities for growth.
  • Health and Dental benefits
  • Contributed pension plans.
  • BBQ's, pizza lunches and paid days off to be used during Christmas holidays.
  • We're family owned when you're a part of the Altruck team, you're a part of a family.
  • Postsecondary education in Marketing or Businessrelated field
  • 5+ years of experience in sales or marketing
  • 3+ years of leadership experience in coaching and leading and cross functional teams
  • 3 + years of experience in developing and managing digital marketing campaigns
  • Experience in supporting B2B digital demand generation
  • Direct experience managing organic and paid digital channels (SEO, SEM, Social)
  • A passion for collaboration, creativity, and demonstrated success working crossfunctionally to drive projects successfully across the finish line
  • Experience working with Adobe Creative Suite, Photoshop, InDesign, Google Analytics, Microsoft Office
  • Must hold a valid G class license


Altruck is committed to complying with the Accessibility for Ontarians with Disabilities Act and its regulations, and the Ontario Human Rights Code throughout the entire employment cycle.

If you require an accommodation, please inform us in advance and we will work with you to meet those needs.

Any accommodation requests can be made by contacting At Altruck, we welcome differences. We do that because we know it is good for our employees, our products, our company and our community. Altruck is proud to be an equal opportunity workplace.

We thank all applicants for expressing their interest, however, only those qualifying for an interview will be contacted.


Salary:
$64,000.00-$80,000.00 per year


Benefits:


  • Company events
  • Company pension
  • Dental care
  • Disability insurance
  • Employee assistance program
  • Extended health care
  • Life insurance
  • Onsite parking
  • Tuition reimbursement
  • Vision care
  • Wellness program

Schedule:

  • Day shift
  • Monday to Friday

Ability to commute/relocate:

  • Kitchener, ON: reliably commute or plan to relocate before starting work (required)

Application question(s):
- legally entitled to work in Canada


Experience:


  • Marketing: 5 years (preferred)

Licence/Certification:

  • Drivers (preferred)

Work Location:
One location

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