Account Manager - Guelph, Canada - RR46

RR46
RR46
Verified Company
Guelph, Canada

4 weeks ago

Sophia Lee

Posted by:

Sophia Lee

beBee Recruiter
Description
AdFarm, a 35+-year-old Agri-Marketing business whose _
_PURPOSE __is to be a catalyst for the evolution of agriculture.

To help agriculture move forward, we are reinforcing the importance of service in how we work and behave—towards our clients, suppliers, connections, and of course, our fellow AdFarmers.

_

  • We all work together to bridge the gap between producer and consumer._
  • We specialize in Strategic Planning, Creative Services, Public Relations, Media Planning, Marketing Science, Content Creation and Research. If you want to belong to a team that does that well every day, this company's a great fit for you._
  • Our clients range from crop and crop chemical, nutrition and protection to equipment, technology, sustainability, food and health. If you have experience working with this type of client—or want that experience—this role will be a great fit._
  • You will love it here if you follow these _
    _

GUIDEPOSTS:
_

  • Are you being agile? Responding quickly to changes—from the client and in the marketing world. Making actionable decisions. Doing whatever it takes to get it done well—on time and on budget. Developing and following processes that allow for even greater effectiveness._
  • Are you being smart? Right from the start. Knowing when to ask, when to act and when to use all of your resources to solve a problem? Investing in yourself to keep up with the everevolving world of our clients—and our communications industry._
  • Are you being helpful? Pitching in when it counts and doing whatever it takes to do an amazing job for your clients. Having direct and difficult conversations when necessary. Setting clear expectations for you, your supervisor and those you supervise._
  • As the _Account Manager,_ you'll love coming to work every day if you Get, Want, and have the Capacity to be accountable to the following things:_
  • Client Relationships
  • Organic Growth
  • Annual Budgeting and Forecasting
  • You'll have success here if you value clear processes and feel qualified to do the following things:_
  • Understand the client's wants and bridge the gap between creative and client to lead to the most successful solution
  • Gather brief from client and engage AdFarm's Ag-Intel or strategy team for strategic development and resource planning
  • Work collaboratively with the Account Director for a strategic plan to be laid out no matter how big or small the project/campaign, future checkpoints to be determined as a group
  • AM writes the brief, reviews with the Strategist collects assets or specs if needed
  • AM along with the Account Director to develop an integrated client communications plan, based on the discipline's (creative, PR, digital, media, strategy hub, and PM) recommendations, consistent with the creative brief, client's requirements, budget and timelines
  • Clearly define KPI's with internal Marketing Data Science Analyst and client to establish correct measurement goals and tracking to those set KPI's. Report results back to client and lead reiteration of KPIs, if required.
  • Serve as the primary client contact always engaging with a high sense of urgency and continually nurturing to grow the client relationship and opportunity for AdFarm
  • Strategically identify current and future client service requirements through establishing rapport and building stronger relationships with current and potential clients
  • Continuously stay on top of industry issues, technologies, and opportunities.
Leveraging information from the Strategy hub

  • Participate in industry events
  • Manages the SOW, Budget and Project timelines, when a Project Manager is not assigned
  • Attend internal project review meetings representing the client. Provide feedback and next steps to the internal resource team for execution
  • Take meeting notes when with the client, relay and decipher the relevant info from client meeting notes, to the internal team through project management tool
  • Confirm estimate approvals before project kickoffs
  • Partnering with Strategist and Project Management to insure adherence to the scope of work
  • Project postmortem with Account Director and possible client to gauge customer satisfaction
  • Managing Client Budget Control Report, including forecasting, and monthly invoicing
  • Assist the PM with daytoday development of advertising activities with approved plans. Ensure that progressive stages are approved with adequate time to meet schedules, reporting any changes to the Director of Client Service.
  • Acquire knowledge of client's business so that marketing and advertising problems and opportunities may be anticipated
  • Completion of annual "Strategic Account Plan" for each assigned client with support from the Director of Client Service
  • Lead strategy and planning meetings
  • Proofread copy, proofs, and other media for accuracy, last line of Quality Control before being sent to the client
  • We train our team to help them succeed, and everyone on our team helps with our succe
More jobs from RR46
See all jobs of RR46