Social Media Manager - Vancouver, Canada - Viaggio Hospitality Group
Description
Who We Are
Viaggio Hospitality Group is one of British Columbia's largest hospitality companies and is a leader in providing outstanding food and beverage experiences.
We are a growing number of establishments, each with its own unique concept, Viaggio Hospitality Group's mission is to provide a unified experience of exceptional service, quality, offerings and general hospitality.
There is something to offer for every type of guest; whether you're looking for an upscale dining experience, a comfortable place to rest, a liquor store with impeccable selection, a beautiful course to swing some golf clubs, a lively night club or an exciting bar to catch the game, Viaggio Hospitality Group is yours to explore, enjoy and create lasting memories.
Some notable establishments are the Downtown Moda Hotel, Ancora Waterfront Dining & Patio, Howe Sound Brewing, Viti Wine & Lager and Birchbank Golf Course.
The Opportunity
What You'll Do
Social Media
- Maintaining the current level of quality and brand for each venue
- Develop and execute insightful social media strategy/campaigns over all platforms for all venues
- Generate, edit, publish and share engaging content daily (original text, photos, videos)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Monitor accounts, communicate with users, respond to queries in a timely manner and monitor customer reviews
- Monitor and upkeep 3rdparty platforms such as; Yelp, Trip Advisor, Google Business pages, etc.
- Communicate with industry professionals and influencers to create a strong network
- Produce a monthly/biweekly calendar of posts across all platforms, projecting forward
- These will be shared with respected management for comment
- Measure the success of every social media campaign (organic and paid)
- Develop and produce monthly report of insights and analytics to be submitted to management and directors
- Keep up to date and on top of new trends and platforms
Photography
- Assist in curation of photoshoot mood boards
- Coordinate and capture original photos and videos on site at all venues
- Provide a variety of angles (flat lay, portrait, and landscape) options for each item(s) being photographed
- Capture key team members' headshots, when needed
- Uploaded images to our Marketing server in respected venues folder
- Maintain and organize Viaggio Dropbox for image sharing with media
Meetings, Admin, Onsite Presence
- Work onsite 23 days a week to gather content and create relationships with staff
- Attend and contribute to marketing meetings
- Coding invoices
- Create and hold "Social Media 101" sessions with venue staff (managers, chefs, servers, etc )
What You Have
- Excellent interpersonal skills and superior attitude
- Must have skills to develop creative, engaging social media campaign content to retain and attract new followers on social media.
- Create and maintain a content calendar to support marketing initiatives across all social media channels
- Be a Team Player working collaboratively with Operations supporting key initiatives, e.g., creative content that will drive followers to engage, react, and share (including contests and sweepstakes, wallpapers, character spotlight videos, holiday and special events, etc.)
- Expert social media knowledge with the ability to monitor, track and report social community metrics for marketing initiatives
- Skilful photographer that can develop and print photographs, adapt existing photographic images and create new digitized images to be included in multimedia/ news media products,
- Must be legally authorized to work in Canada to be considered
Why You'll Love Working with Us
- Fulltime permanent position
- Competitive salary
- Paid vacation
- Competitive extended health and dental benefits plan
- Career development and opportunity for advancement
Salary:
$40,000.00-$45,000.00 per year
Flexible Language Requirement:
- French not required
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Vancouver, BC: reliably commute or plan to relocate before starting work (required)
Work Location:
One location
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