Marketing Communications Specialist - Windsor, Canada - WFCU Credit Union

WFCU Credit Union

Verified Company

Windsor, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

With our continued growth, an exciting career opportunity is currently available at WFCU Credit Union for an experienced:

Marketing Communications Specialist

As a key team member and content creator you have a solid understanding of advertising, sales, branding, campaigns, events, and digital media.

Working to ensure that our brand voice is clear and consistent across various channels, you create content with purpose.

From increasing awareness, educating and changing attitudes to motivating prospective members, you act and write with a clear goal in mind.

Comfortable working in a fast paced and deadline driven environment, you can quickly adapt to changing priorities and manage multiple projects simultaneously.

You have a solid understanding of what it means to contribute to a longer-term strategy and every piece you develop shows.

You will help clarify our suite of products and services across the organization and ensure our key stakeholders understand WFCU Credit Union's purpose, and all we have to offer.

In summary, the Marketing Communications Specialist will:

Produce multi-purpose content for a variety of channels.
Help create unique promotional material to support the growth of our various divisions and their products and services.
Collaborate and support the creative team to promote all our brands and products in both member and nonmember campaigns.
Effectively inform, educate and engage members and nonmembers through written materials.
Utilize experience in strategic communications to develop and execute communication plans consistent with the credit union's strategic plan.
Developing and writing content for a wide variety of deliverables including annual reports, planning documents, webpages.
Coordinating media testimonials, including but not limited to radio and press releases.
Staying up to date with the latest technology, industry trends and industry best practices.
Planning and executing communications strategies in a variety of areas including media relations and internal/external communications.
Researching, writing and editing engaging web content that helps position WFCU in the minds of our ideal member.
Building strong relationships with various stakeholders to gather relevant content to inform and drive communication activities.
Working within WFCU brand guidelines and writing style to champion the brand, ensuring quality and consistency.
Participating and representing the marketing and communications department on various project teams within the credit union

The "must-have" skills and qualifications that we're looking for include the following:

A degree or diploma in Corporate Communications, Marketing Communications or a related field.
Copywriting or publishing certificate.
Minimum of 510 years related work experience.
A selfstarter with excellent written and verbal communication skills.
Comfortable writing first drafts and editing the work of others.
Attention to detail and accuracy in all work.
Ability to multitask and prioritize competing time demands.
Expert knowledge of digital media and social media technology.
Expert computer proficiency in Microsoft Office and Mac platforms.

These additional skills are also considered assets:

Experience working in the financial services industry.
Experience working with Adobe Creative Applications

If you feel you're a great fit, let us know why

Jennifer Bradie

Senior Manager, Human Resources - WFCU Credit Union

3000 Marentette Avenue, Windsor, Ontario N8X 4G2

Working at WFCU Credit Union

For the fourth consecutive year, WFCU Credit Union has been certified as a Great Place to Work, as well as repeatedly having been named one of the Best Workplaces in Canada.

Be part of a team committed to providing members with a high level of service while making the communities we serve the best places to live and work.

As an employee of WFCU Credit Union, you'll have the opportunity to work in a positive, goal-driven, and professional environment.

Experience our unmatched commitment to opportunities for professional and self-development, employee wellness, competitive compensation and a culture of celebration

Our award-winning HR philosophy to "hire the best, treat them well, and see them stay" is a point of pride and a key factor in our employees' success and WFCU Credit Union's success.

We seek the best and brightest professionals and provide them with ample opportunity for advancement. Our industry-leading compensation package includes comprehensive benefits and training programs plus a fantastic wellness program with several distinctive perks.

About WFCU Credit Union
WFCU Credit Union is a leading, progressive financial organization headquartered in Southwestern Ontario. Proudly serving residents, community organizations, small businesses, commercial entities, and public institutions for over 80 years, WFCU Credit Union is the sixth-largest credit unio