Industry & Community Relations Specialist - Oakville, Canada - Tourism Industry Association of Ontario

Tourism Industry Association of Ontario

Verified Company

Oakville, Canada

1 week ago

Posted by:

Sophia Lee

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Description

Company Summary:

Location: Oakville/hybrid/flexible

Date Posted: 16 Jan 2023
Closing Date: 23 Jan 2023

Job Type: Full-Time
Job Category: Experienced

Position Summary:

Reporting to the Executive Director, the Industry & Community Relations Specialist will play a key role in building awareness and relationships with industry partners and the Oakville community.

The Specialist will work closely with the Visit Oakville team to deliver its mission "to encourage increased value from (and for) the Oakville tourism industry" and establish Visit Oakville as the hub of tourism locally.

Industry Relations

Develop and implement an industry relations strategy that engages and delivers value to industry partners
Measure and report on the effectiveness of the industry relations strategy
Work with industry partners to identify, develop and maximize tourism offerings
Support partners' capacity to meet the needs of its visitors, with an emphasis on accessibility and inclusivity
Develop resources (training, toolkits) to support industry partners
Manage industry communications including enews, website content, meetings, LinkedIn
Coordinate industry membership of Visit Oakville, monitoring registration, and ensuring member benefits are received
Manage industry memberships with TIAO, TIAC, CSTA, to ensure benefits are being maximized
Stay abreast of industry news, trends, and research

Community Relations

Develop and implement a community awareness plan that highlights Oakville's tourism assets and the importance of the local industry
Build positive relationships with community organizations, seeking opportunities to provide support through funding, sponsorships, grant support, etc.
Manage community events, sponsorships, and donations
Oversee an annual resident survey to gage awareness and engagement
Work with the ED to develop and deliver a community advocacy program
Skills & Experiences
3+ years experience in the tourism industry demonstrating ability to build partnerships, develop product, build capacity, and/or work closely with the community.
A bachelor's degree, or equivalent combination of education and experience in public relations, communications, marketing, or related field
Excellent verbal and written communication skills with an ability to adopt appropriate delivery styles to meet different audience needs
Experience in project, event and/or sponsorship management an asset
Knowledge of grant writing and reporting
Highly organized, with attention to detail
Ability to resolve issues with tact and diplomacy

Other things we offer: