Marketing Assistant - Edmonton, Canada - Edmonton Opera

Description

Context
Edmonton Opera is in a period of renewal.

A new leadership team is in place, and several key internal team members have moved into new roles over the past 2 years.

The result is that while Edmonton Opera is an established company with nearly 60 years of history, today it is operating as a young company — one that is excitedly engaged in the development of a new artistic vision and new ways of working within the community.

Part of the youthful reinvention of Edmonton Opera is a focus on staff development, an acknowledgement that it will take some time for team members to grow into new roles, and a desire to support working artists.

Along with this is the reality that the company is creating new pathways forward, learning along the way, and allocating human and financial resources with flexibility and care as the needs of the company ebb and flow.

The following job description is written in this spirit.

It acknowledges that Edmonton Opera continues to learn where support is needed and how to best use the skills, talents, and passions of the team.

It is based on an expectation of growth, learning, mistakes, accountability, transparency, and 2-way communication — elements that are critical for the development of a positive company culture.

Working environment
Edmonton Opera employees operate within a flexible, hybrid work environment.

During non-production periods (periods when there are no rehearsals, events, or performances), full-time employees normally work a regular, 40-hour/week schedule from Monday to Friday.

Each week, employees are asked to work in the office a minimum of 3 days per week during the core hours of 9:30am - 2:30pm, Tuesday, Thursday and Friday, with flexibility to work from home or elsewhere during non-core days and hours.

During production periods (periods with active rehearsals, events, and/or performances), employees work variable hours and locations depending on need.

Where possible employees are asked to flex their hours to maintain no more than an 8-hour day and 40-hour week.

Only where necessary and approved, employees may work overtime and will be provided with time in lieu as a result.

Support for working artists

Marketing Assistant position description

Qualifications

• Strong written and verbal communication skills
• Proficiency in social media platforms, content creation and digital marketing tools
• Experience with basic web editing
• Creativity and problem solving ability
• Excellent organizational and time management skills
• Ability to work in a fast paced, deadline driven environment
• Passion for performing arts

The role

• Responsible for a range of marketing activities and tactics for upcoming opera productions, events, community outreach initiatives etc.
• Under the direction of the leader marketing consultant, manage social media platforms, create engaging content and monitor online conversations and trends related to the opera, arts and current productions.
• Distribution and placement of all marketing materials such as postcards, banners, brochures, etc.
• Collaborate with other departments such as production, artistic, ticketing etc. to ensure marketing efforts and activities meet the needs of all departments.
• Assist in creation and distribution of the company's newsletter, conduct regular updates of the website.
• Develop a season calendar to include all deadlines related to advertising, newsletters and promotions, and keep it up to date.
• Ability to learn and use various software such as Tessitura (CRM), Wordfly, Canva and other marketing and communications tools.
• Assist in promotional activities at special events, fundraisers, and community engagement activities.
• Stay up to date with industry trends and emerging marketing tools and techniques.
• Ability to work flexible hours, occasionally evenings and weekends, as needed.

How to apply

Salary:
From $20.00 per hour


Benefits:

• Dental care
• Paid time off

Schedule:

• Monday to Friday
• Weekends as needed

Work Location:
Hybrid remote in Edmonton, AB T5M 3T9