Associate, Media Planning - Toronto, Canada - Mindshare
Description
Overview**:
In this role you will be a part of the planning team and is an integral part in capturing a client's vision to reach the intended audience.
They strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand.
In this first level position, you will be providing support to the Planning team while learning through established training programs and on-the-job training especially in the area of digital.
You will be responsible for expanding your knowledge in preparation for promotion and increase your familiarity with all aspects of planning.
Your Impact:
- Assist in developing the tactical plans that support the consumer journey experience
- Research market trends in emerging media and content development
- Work with media investments team and other partners to ensure that the idea is strategically relevant and commercially viable
- Participate in ideation sessions (that are not necessarily on their specific client base)
- Develop thorough knowledge of syndicated tools and systems as well as Mindshare Canada tools and approaches
- Develop industry experience and knowledge and actively attend all training and industry presentations
- Ongoing investigation of new media and technology
- Continue to hone presentation and report writing skills
- Ensure team communications are delivered in a timely manner to all participating members
- Contribute to the billing process
- Embraces the Mindshare Growth Mindset by exhibiting adaptability, inclusivity, sincerity, curiosity, entrepreneurial spirit, and teamwork
Your Qualifications:
- Exceptional organizational skills, and detail oriented
- Graduate from an accredited college/university (concentrated in market research, economics, finance, mathematics, statistics or advertising)
- Excellent verbal and written communication skills; strong presentation skills
- Excellent time management skills; proven ability to prioritize and organize workload, and operate under tight deadlines while managing multiple projects
- Showcase a natural gift for grasping concepts quickly and making good judgments
- Ability to work on own initiative; preemptive and proactive; constantly thinking ahead; demonstrating a handson and highly organized approach to all tasks
- Ability to foster collaborative relationships with other crossfunctional teams
- Ability to adapt and work in a fastpaced work environment effectively
- Strong capability in customer service skills and communications
- Comfortable with ambiguity flexible and adaptable with a willingness to learn and assist wherever needed
- Comfortable working with budgets/numbers and a strong understanding of mathematical concepts
- The desire to create and contribute to an environment where 'innovation as usual' thrives in everyday work
About Mindshare:
Mindshare (part of WPP) is an inclusive global company of 10,000 people, in 116 offices and 86 countries, with diverse opinions, cultures, and passions.
Good Growth
for our clients and the industry—growth that isn't just a flash in the pan, but enduring, diversified, and more sustainable over time.
We use Precisely Human Intelligence that combines data science and behavioral science to understand consumers and their motivations better and we act on that intelligence by planning media with intention to connect brands with consumers around their shared values.
At the heart of what we believe in is Energy (the essential ingredient for creativity), Empathy (understanding people and pushing beyond the surface), and Impact (empowering our people and clients to change the world).
Mindshare was named the1 Global Media Agency Network by WARC
for the third consecutive year, recognized for media excellence, creativity, and agency performance.
GroupM and all of its affiliates embrace and celebrate diversity and inclusivity.
We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills.
We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the more great work we can create together.
If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know.
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