Sales Manager - Mississauga, ON LW L

The CanCap Group ("CanCap") is a privately-owned Canadian national financial services company with multiple verticals across automotive, consumer, and merchant lending portfolios. We manage the entire lifecycle of the finance receivable — from credit adjudication through contract ...

Job description

The CanCap Group ("CanCap") is a privately-owned Canadian national financial services company with multiple verticals across automotive, consumer, and merchant lending portfolios. We manage the entire lifecycle of the finance receivable — from credit adjudication through contract administration, customer service, default management, and post-charge-off recoveries.

We are a company of innovators. We learn from each other, respect each other, and create together. We strive to inspire our customers by continually understanding them, meeting their needs, and keeping them happily surprised. And we always do so with integrity.

When it comes to our customers, partners, and each other, we are always motivated by doing the "right thing." We're always looking to find the best people and the right methods that allow us to meet this goal — and we look to the future for growth.

About the Role

You are the engine to SafeLend Canada growth You will lead the transitional sales floor to a high efficiency sales engine with AI support You aren't just managing people; you are the architect of a hybrid sales floor. You will lead a team of Setters and Closers while simultaneously onboarding, coaching, and optimizing with our future AI Sales Agent. You understand that an AI agent is a digital employee that needs the same 'sales coaching' and logic refinement as a human rep. You will lead the ongoing operations of the sales team. You will be responsible for the end-to-end conversion of leads into applications, managing a team of Setters and Closers. You will blend leadership with execution, often jumping onto the front lines to assist with complex loan situations or high-volume periods.

This is a fast-paced role for a leader who thrives on the "thrill of the close" and is passionate about coaching a team to hit and exceed measurable targets.

What Your Day and Week Could Look Like

• Team Leadership: Recruit, coach, and develop a high-performing team of sales specialists (setters and closers). You will conduct regular huddles to review daily/weekly performance, celebrate wins, and address challenges.
• Sales Execution: Monitor and drive conversion performance throughout the funnel, from initial lead contact to submitted application. You will handle secondary escalations and assist in the completion of loan applications and document collection.
• Call Management: Lead by example in a high-volume, inbound and outbound calling environment. Instead of just coaching humans on call recordings, you will also look to provide feedback on our AI agent to help improve how it handles objections and what can make it better to create more intent conversating leads. You will monitor call quality through AI coaching and score carding to ensure exceptional service and compliance.
• Operations & Strategy: Work alongside the technical team to refine the "Sales Logic" and scripts for our AI agent, ensuring strong hand-off from AI agent to human closers and setters. Use CRM data and dashboards to track KPIs such as conversion rates, turnaround times, and daily targets. You will identify friction points in the client journey and implement improvements to enhance efficiency.
• Compliance: Ensure all sales activities and communications strictly adhere to regulatory requirements, internal policies, and CASL compliance.

Continuous Improvement & Strategy

• Collaborate with leadership to evolve the operating model and identify automation or technology enhancements to improve scalability.
• Stay informed of market trends, consumer lending dynamics, and competitive offerings in auto refinance and D2C space.
• Champion initiatives that strengthen partnerships and reinforce CanCap's reputation for innovation and reliability.

What You'll Bring

• Minimum 3 years of experience in sales management, auto finance, or financial services.
• Proven success leading a Direct-to-Consumer or inside-sales team focused on High Velocity Sales and loan conversion.
• Strong understanding of auto loan lifecycle, credit processes, and converting leads.
• Be available when clients are ready with flexible scheduling.
• Demonstrated ability to lead through data — analyzing KPIs and implementing operational improvements.
• Exceptional communication and coaching skills with a passion for team and client success.
• Ability to balance sales effectiveness with regulatory and ethical standards.
• Strong organizational and time-management skills with a proactive, solution-oriented mindset.
• Experience using CRM systems and lead-management tools (Salesforce experience preferred).

Soft Skills

• You inspire performance through positivity, accountability, and clarity.
• You have an entrepreneurial mindset — comfortable building new programs and processes from the ground up.
• You can toggle seamlessly between strategy and execution, leading by example when needed.
• You are adaptable, empathetic, and driven by measurable outcomes and exceptional service.

What You Can Expect from Us

Our Employee Experience is designed to support and inspire our team through:

• A collaborative, growth-oriented environment.
• Opportunities to innovate and shape new programs.
• Comprehensive health and dental benefits.
• Hybrid work flexibility with central Mississauga and downtown Toronto office presence.

Next Steps

We take hiring seriously and have designed our process to be thoughtful and transparent. Please tell us how your experience aligns with this role and what excites you about joining CanCap's direct-to-consumer SafeLend Canada.

Diversity & Inclusion

The CanCap Group and its subsidiaries are equal opportunity employers and value diversity. We are committed to building a team that reflects a variety of backgrounds, perspectives, and skills.

We appreciate your interest in it. only candidates selected for next steps will be contacted.