Digital Marketing Manager - Edmonton, Canada - zag

Description

Ideas with Intention

zag (that's right, no capital) is a full-service, marketing and advertising agency that is hell-bent on getting to know brands inside and out.

We ensure we capture the perfect blend of creativity, strategy and management to catapult brands in the right direction with ease.

With us, there is always room to grow, and we are currently looking for a Digital Marketing Manager to do just that.

We come to work every day to solve challenges, and we lean on our teammates to do it. We all have titles, but we're not defined by them.

By working together and bending our disciplines, we bring unique perspectives to the table, learn from each other, and ultimately, stick the landing.

We have six guiding principles that help keep us grounded along the way:
Be Better.

We strive for unicorn-level greatness.

Own It.

We care about what we create.

Think Beyond.

We outsmart challenges with creative and forward thinking.

Get Real.

We dare to show up as ourselves.

Team Up.

We take the carpool lane, working together to achieve the best results.

All In.

We make it count. Every day.


More About Working at zag

We know agency life can be fast-paced so are intentional about making sure that we are investing in our culture through ongoing employee-driven engagement activities (S'mores and ghost stories Escape rooms Friday hangs).

Additionally, we offer great benefits, including paid personal days and competitive holiday time.

At zag, we believe in inclusivity, and it's a key part of how we conduct ourselves within our team and in the industry.

All aspects of employment will be based on merit, competence, performance and business needs.


The Position
The Digital Marketing Manager oversees the digital components of all client output.

This includes forming an intimate understanding of a client's business and translating that knowledge into leading edge solutions for all online channels.

They possess strong analytical thinking and communication skills and will synthesize, develop, and present clear and concise recommendations in a way that not only articulates the agency's point of view but also respects the best interests of - and delivers value to - the client.

Overall Accountability

The purpose of this position is to oversee the development and implementation of strategies for integrated digital marketing campaigns, web development oversight, implementation, and planning and engaging the agency teams (and outside contractors) to create effective websites.

In this role, the Digital Marketing Manager ensures that the agency provides work that exceeds clients' expectations, by constantly and consistently adapting and anticipating industry trends.

Responsibilities & Duties
Areas of responsibility for the Digital Marketing Manager will include:

• Collaborate with the Account Services team to create digital content, recommendations, strategies, and actions for the client
• Up to date with the latest trends and best practices
• Employ a variety of research techniques to understand and analyze data and provide insight about relevant online conversations
• Develop project plans and assist with strategic intelligence to provide ongoing projects status updates to clients, internal and external team members, contractors, and thirdparty vendors.
• Provides leadership within the agency and monitor work scope of digital and web projects
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Applying
Send your resume and tell us why you're the perfect fit.

To be considered for this position, you will need a passion for marketing and be able to think on your feet.

Experience in an agency setting will be considered an asset. While you can be located anywhere in Canada, you will be expected to work in the MST time zone.