Marketing Strategist - Vaughan, Canada - Zanchin Automotive Group

Zanchin Automotive Group

Verified Company

Vaughan, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Marketing Strategist
career and employment opportunities await you.

The Power to Move You_

Zanchin Automotive Group, a privately-owned network of 35+ successful dealerships that welcomes talent and enthusiasm, values people and contributions, and rewards performance and accomplishment, is looking for an experienced and enthusiastic
MARKETING STRATEGIST (HYBRID) to join the Team.

Join now to be part of a company that has been supporting the community for 50 years, and where careers are made and fostered with enthusiasm, integrity, and respect.

Now is the time to be part of a Team that encourages progressive and entrepreneurial styles and drives performance through winning attitudes.

What's in it for you

Competitive and generous compensation package
Enhanced Group Benefits Program, including extended medical, dental, vision, life insurance and so much more.
Companyprovided tools and equipment
Ongoing development and training, including product and industry knowledge, from experienced leaders and experts.
Opportunity for career advancement within the group
Employee preferred pricing for vehicles, travel, gym memberships, cell phones/plans, and so much more

About the opportunity
As an integral part of the "we can do that" operation, this position is responsible to perform all tasks related to accounts receivables and payables

Specifically:
- communicate with dealers and provide support on various marketing initiatives
- update monthly OEM marketing program changes on dealership websites
- submit tickets to Graphic Artists, Journalist, and Videographer to complete initiatives
- perform various website updates

Act as the Pointofcontact for all marketingrelated activities

- develop an annual advertising schedule for each assigned dealership, including Parts, Services, and Sales
- design, build, and maintain a social media presence
- measure and report the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
- identify trends and insights, and optimizes spend and performance based on the insights
- brainstorm new and creative growth strategies through digital marketing
- plan, execute, and measure campaigns
- collaborate with the internal team to create landing pages and optimize the user experience
- utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- identify critical conversion points and drop-off points and optimize used funnels
- collaborate with agencies and other vendor partners
- evaluate emerging technologies
- maintain contracts, receipts, and invoices; communicate with dealership managers on current invoices requirements; review reports with respective dealership management

About you

2 to 4 years of proven digital marketing experience in the retail environment; dealership preferred

- post-secondary education in marketing or advertising or communications
- proficiency in working with marketing platforms, social media sites, website analytics
- proficiency in Microsoft Office Suite, including Excel
- ability to adapt to a changing environment and meet deadlines
- ability to communicate professionally (verbally and written)
- strong attention to detail, organized and strategic
- ability to maintain professionalism
- ability to work independently and with mínimal supervision
- self-motivated and driven with a passion for excellence in execution
- a desire to work in a high-energy, fast-paced environment
- a proven commitment to quality of work

Why choose Zanchin Automotive Group?
Your career ambitions will be achieved - we offer career development and advancement.

You will be part of a winning team - we are a leader in the industry driven by 50 years of people-centric business modeling.

Your voice will be heard, and ideas celebrated - we have an entrepreneurial and strategic attitude, that welcomes and supports individual ideas and strategies.

You will enjoy a competitive pay plan - we offer many employment perquisites.

You'll be part of a culture at the forefront of transparency, communication, and engagement - we are a Team and work together to achieve and thrive.