Marketing Manager, Corporate Brand - Toronto, ON, Canada - Resemble

Description

Validere is a measurement, reporting, and verification (MRV) SaaS company that helps energy organizations transform disconnected, incomplete data into clear and immediately actionable pathways to financial and environmental value.

Over 50 of North America's leading energy companies rely on Validere's technology and multidisciplinary experts to understand their physical and environmental commodities and navigate an increasingly complex environment with clarity and ease.

Validere is on a mission to better human prosperity by making the energy supply chain efficient and sustainable. Validere is seeking an intermediate-level Marketing Manager who embodies versatility and grit.

Reporting directly to the CEO at Validere, this role is perfect for professionals capable of covering various facets of marketing—from owning and operating projects to facilitating cross-functional collaboration.

You will support diverse go-to-market initiatives, working directly with our leadership team to align marketing strategies with company objectives.

Collaborate with leadership in setting marketing priorities
Drive marketing initiatives forward playing a variety of roles ranging from owner, operator, and facilitator
Support pipeline generation and sales efforts, including outreach, sales support materials, thought leadership, promotional content, etc.
Manage schedules, deadlines, and deliverables across stakeholders supporting marketing efforts
Experiment with different marketing channels and strategies to optimize demand generation and audience engagement
Manage and elevate Validere's brand presence on digital platforms such as LinkedIn, our corporate website, events, and other channels
Engage vendors, partners, and internal experts to drive marketing outcomes
Administer and optimize marketing technologies like Hubspot
Monitor and manage the marketing budget in coordination with the finance team to ensure accurate cost tracking and attribution

Experience in a marketing role where you gained an understanding of effective go-to-market execution and audience engagement. Bonus points for experience marketing enterprise software
You know how to use marketing technologies to streamline workflows and get the most of a small team; Ability to use the resources and network around you (e.g. vendors, internal experts) to complement your own skills, fill in for gaps, and drive progress where you aren't the expert
Strong written communication skills, with a talent for translating technical concepts and product features into compelling marketing messages that resonate with target audiences
You have a keen eye for marketing opportunities, have a natural tendency to speak outwardly and put ideas out there; You are technical enough to learn to speak competently about industry and customer challenges and how our offerings help solve them

Comprehensive health and dental benefits
Flexible working arrangements
An inclusive, ego-free environment where diversity of people and thought is valued
Opportunity to impact the trajectory of a fast growing tech company

We welcome and encourage applications from everyone regardless of race, colour, religion, gender, sexual orientation, age, or disability status.

Accommodations are available on request for candidates taking part in all aspects of the interview process and beyond.