marketing manager - Nanaimo, Canada - Avalon College Limited o/a Avalon Career College

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    Description
    • Education: College/CEGEP
    • Experience: 1 year to less than 2 years
    • Tasks

    • Train and supervise staff
    • Develop promotional materials
    • Hire, train, direct and motivate staff
    • Manage contracts
    • Market business services
    • Plan and control budget and expenditures
    • Write and edit press releases, newsletter and communications materials
    • Assist in product development and direct and evaluate the marketing strategies of establishments
    • Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
    • Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
    • Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
    • Establish distribution networks for products and services, initiate market research studies and analyze their findings
    • Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
    • Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization's Internet presence
    • Act as spokesperson for an organization
    • Advise clients on advertising or sales promotion strategies
    • Answer written and oral inquiries
    • Assist in the preparation of brochures, reports, newsletters and other material
    • Co-ordinate special publicity events and promotions
    • Conduct public opinion and attitude surveys
    • Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
    • Develop, implement and evaluate communication strategies and programs
    • Gather, research and prepare communications material
    • Initiate and maintain contact with the media
    • Prepare and/or deliver educational, publicity and information programs, materials and sessions
    • Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
    • Prepare sports, literary, performance or other contracts
    • Supervision

    • More than 20 people
    • Work Term: Permanent
    • Work Language: English
    • Hours: 35 to 40 hours per week