Brand & Community Manager - Toronto, Canada - Cardata

Cardata

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

At Cardata, our goal is to simplify the administrative and financial burdens experienced by companies with employees on the road.

We partner with our customers to find the easiest and most cost-effective solution, using best-in-class technology, to reimburse their employees for using their personal vehicles for work.

What You'll Be Doing:

Create and own Cardata's social media channel strategy to reach target audiences on platforms including LinkedIn, Facebook, Instagram, Quora, Reddit and others
Plan, write, execute and optimize social media content to build brand awareness and community for the Cardata brand
Create and optimize platformnative content such as video, image, text, webinar, podcast and share on relevant channels in a fastpaced cadence
Leverage internal SME stakeholders to scale content creation in the form of videos, webinars, article and more
Build distribution plans for paid and organic content to reach audiences and grow the respective communities
Research online communities and new platforms where our personas are active to expand Cardata's reach and engagement
Develop your expertise in Cardata customer profiles to inform content distribution and increase engagement
Develop relationships with influencers and select audience members to strengthen brand reach and authenticity
Strategize with broader growth team on themes and relevant content to maximize efforts such as SEO, ABM and SEM campaigns
Manage all virtual and inperson community building initiatives, such as our marquee trade show event in October, to build the Cardata community
Occasionally support PR and media projects by writing press releases, working with journalists and developing story ideas

What You'll Bring:

46 years relevant experience
Proven community management experience including channel strategy, content planning and creation, reporting and managing responses
Experience in customer segmentation and analysis
HubSpot, Canva, Adobe skills an asset
Visual media knowledge with ability to work in video editing software to cut and edit light video content
Strong influential skills to gain alignment across senior leadership while exercising discretion in confidential matters
An intellectual mind with positive attitude who can deliver projects and initiatives by prioritizing and multitasking in a fastpaced, startup environment

Why you'll love working at Cardata:
Cardata provides you with a flexible, autonomous environment that encourages employees to experiment, innovate and learn.

As part of our team, you will be surrounded by supportive leaders and caring colleagues who are dedicated to taking on new challenges, focusing on the customer, and working as a team to achieve success.

Additionally, you will be provided with:
Opportunity for career progression in a growing company

Competitive salary + bonus

Opportunity to work remotely

Flexible working hours

100% employer paid benefits

Healthcare spending account

Wellness spending account

15 days of vacation + additional time off throughout the year

3 pit-stop days (Cardata's version of mental health days)- If you require accommodations during the recruitment process, please let us know.