Brand Marketing Specialist - Vancouver, Canada - Stoko

Description

At Stoko, we know that life is better when we are able to do the activities we love.

That's why we've created the world's first and only Supportive Apparel that's proven to help people get active again and stay active for as long as possible.

Based in Vancouver, British Columbia, we have assembled a multi-disciplinary team of dreamers, designers, and disruptors who are up for the challenge of creating a brand new consumer category and learning a thing or two along the way.

Sound like something you'd like to be a part of? Perfect, keep reading.


Start Date:
August 2023


About the Role:


Roles & Responsibilities:

• Develop innovative ad creative that effectively communicates our brand message and drives customer engagement and conversion.
• Shoot, edit, and produce captivating photo and video content to support marketing campaigns and initiatives.
• Collaborate with crossfunctional teams to create visually appealing photo and video content, ensuring alignment with our brand guidelines and marketing objectives.
• Leverage your understanding of marketing principles to ensure consistent messaging and storytelling across various digital and traditional advertising channels.
• Stay uptodate with industry trends and emerging technologies to identify new opportunities for brand promotion and customer acquisition.
• Collaborate with the Marketing Team to develop and execute integrated marketing campaigns that generate measurable results.
• Monitor and analyze the performance of marketing campaigns, providing actionable recommendations for improvement.

Qualifications/Experience:

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent practical experience).
• Proven experience in shooting and editing photo and video content, with a strong portfolio to showcase your skills.
• Proficiency in using industrystandard software and tools for content creation, such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.).
• Demonstrated ability to create engaging advertisements that drive conversions.
• Strong understanding of marketing principles and the ability to translate them into effective visual storytelling.
• Excellent communication skills, both written and verbal, with the ability to articulate creative concepts and collaborate with crossfunctional teams.
• Highly organized and detailoriented, with the ability to manage multiple projects simultaneously and meet deadlines.
• Familiarity with social media platforms, their advertising capabilities, and best practices for content optimization.
• Analytical mindset with the ability to track and measure the success of marketing campaigns.
• A passion for staying uptodate with industry trends and a willingness to continuously learn and grow in a fastpaced environment.
• Awesomeness. That's right, you better be awesome.

Perks and Benefits:

We are a team that loves to laugh together, learn from each other, and take care of one another.

As a full-time employee at Stoko, you will be eligible to receive a health spending account to cover healthcare costs such as dental, vision care, RMT and more.

Additionally, Stoko offers flexible schedules, unlimited coffee, team bonding, and an environment that fosters creativity, growth, and real responsibility.