Brand Manager - Mississauga, Canada - Rexall Pharmacy Group ULC
Description
The Role:
Brand Manager -
One (1) position overseeing Front Store and Loyalty &
One (1) position overseeing HR, Social Responsibility and Pharmacy =
Two (2) Open Roles
At Rexall, we are community difference makers. We are leaders in health and wellness and a talent destination for over 7000+ Rexall team members. Together, we are defining better health through innovation, service, and living the "I2CARE"values. Talk about a dream team
What you are looking for:
- A closely connected culture
- A total rewards package meant to enhance your worklife flexibility
- Fully utilizing your talent
- Professional growth and development via challenging projects and assignments
- Warm and fuzzy feelings knowing you have helped your community, your team, the business and social causes through the Rexall Care Network
Job Purpose:
- Reporting to the Senior Director, Brand Marketing, the Brand Manager is responsible and accountable for the marketing strategy, planning and execution of integrated marketing programs that drive business objectives. In this role, the individual will work closely with internal and external business partners to define marketing objectives and translate these objectives into impactful marketing programs / campaigns that deepen Rexall's connection with the consumer / patients.
What will you be doing:
- Develop and lead the development of the annual marketing strategy, plan and budget for corresponding business units.
- Work with collaboratively with business unit leads to understand business priorities & objectives and translate into marketing priorities.
- Be a key marketing business partner who monitors competitive activity to proactively provide marketing support and improvement of plans, ideas and processes that contribute to the brand/business success.
- Accountable to the Business and functional areas to deliver high quality marketing programs and to ensure the coordinated marketing execution delivers on clear business objectives by:
- Build comprehensive marketing briefs that incorporates strategy, objectives, creative territories, in-scope / out-of-scope areas, ideal channels & total budget
- Ensure business partner alignment with the brief, including any external vendor partners
- Lead internal team meetings to define marketing program, objectives and desired results
- Brief & work closely with internal teams with requirements: Digital, Instore, Flyer, Media, PR, Regulatory, Legal etc.
- Point person and lead briefings of all required external agency partners
- Provide endtoend program overviews, progress updates, reviews and approvals as required define who needs to review / approve and when
- Conduct ongoing evaluation of program effectiveness, postmortem analyses, identify opportunities for improvement to be incorporated into future programs.
How you will succeed:
- A Brand Ambassador who is passionately engaged and understands B2B & B2C marketing
- 5+ years of relevant work experience in branding, advertising or marketing
- Experience in Retail Pharmacy, Pharma or Healthcare marketing would be an asset
- Business acumen skills budget management, strategic tradeoffs, excellent analytical and influencing skills
- Proactive, independent selfstarter and resourceful
_._
**Are you? #ALLin?
More jobs from Rexall Pharmacy Group ULC
-
Supply Chain Analyst
Mississauga, Canada - 12 hours ago
-
Management Trainee
Edmonton, Canada - 3 weeks ago
-
Specialty Rx Support Representative
Mississauga, Canada - 2 weeks ago
-
Pharmacy Manager
Burlington, Canada - 1 day ago
-
Vendor Relations Analyst
Mississauga, Canada - 2 weeks ago
-
Regulated Pharmacy Technician
Welland, Canada - 1 day ago