Associate Brand Manager 6 Month Contract - Toronto, Canada - XMC Sponsorship and Experiential Marketing

Sophia Lee

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Sophia Lee

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Description

CLIENT BACKGROUND


A leading global player in the luxury spirits industry with a portfolio of over 50 premium and super premium brands.

Through innovation, development and acquisitions, our client continues to create a story with consumers by capturing the spirit of "toasting life together".

It starts by setting the bar high and developing brands through the inspiration and creativity of our people. Not only do our brands create a captivating, unique experience but so do the people behind the brands. This is a company where leaders are created, and our people and brands are our passion.


ABOUT THE ROLE

RESPONSIBILITIES

Brand Execution:

Support the development and execution of brand plans with the preparation of brand presentations, analysis, reports and business reviews.

Enable the creative process by collaborating with the brand team and agency partners to ensure brilliant execution across tactics, that ladder up to a clear positioning and creative idea.

Develop and manage the execution of marketing activities across relevant touchpoints, proposing adjustments to plans where appropriate, and ensuring measurement and evaluation processes are put in place early that reflect the objectives of each tactic.


Relationship Management:


Provide ongoing communication and act as a brand champion with the team to ensure alignment and execution on key initiatives while building collaborative and productive relationships.

Develop strong relationships with Finance, Supply, Sales and Customer Channel Marketing teams to enhance the overall brand experience for consumers.

Work closely with a variety of cross functional team members, oversee meetings, agendas and coordinate brand activation activities.


Financial Analytical Support


Manage the analysis and interpretation of brand performance to make key recommendations on brand activities, using sales and consumer data.


Key Relationships

Internal:


  • Brand Managers
  • Global Marketing Teams
  • Category and Channel Marketing Teams
  • Finance Managers
  • Field Sales Teams
  • Supply and Innovation Teams
  • Brand Ambassadors

External:


  • Agency Partners

Requirements:


  • 2+ years in brand management with CPG experience, spirits background preferred
  • Passion for spirits industry and for marketing overall
  • MBA preferred; BA/BS required
  • Team player who thrives in a collaborative and fast paced environment
  • Excellent communication skills and ability to effectivity present with confidence
  • Creative thinker who can champion the brand and bring it to life
  • Strong analytical skills, problem solving and financial/business understanding
  • Experience collaborating with creative agency partners
  • Strong understanding of consumer insights and judgment
  • Excellent organizational and project management skills
  • Thrives in an environment that is fast paced and able to adapt to changing situations
  • Highly proficient in PowerPoint, Word, Excel, Data Analysis

Skills

Functional

  • Strong interpersonal, communication and presentation skills
  • Ability to influence and align people across departments/agencies to achieve extraordinary results
  • Strong analytical skills with the ability to spot trends and identify issues and offer solid actions/solutions
  • Attention to detail and strong ability with numbers
  • Creative problem solver

Technical

  • Proficient in Word, Excel and PowerPoint

Managerial

Priority
-
Execution and Foresight:The ability to deliver results, overcome difficulties, anticipate the future of the business/work and drive change
-
Teamwork:The ability to work with others across all boundaries to reach common objectives and extraordinary results.
-
Consumer Focus:The ability to put oneself in the consumer/client's shoes, understand their current needs and anticipate the needs of the future
-
Innovative Problem Solving:The ability to find, implement and disseminate a culture of innovative solutions.


Secondary
-
Leadership:The ability to envision, inspire, energize and lead the organization to extraordinary results.
-
Technical Excellence:Mastery of a body of knowledge, coupled with the ability to apply, transfer and disseminate excellence across the organization.
-
Business Judgment: The ability to take effective decisions balancing market, products, financial and organizational issues.
-
People Development:The ability to attract, retain and develop high performing talent.


Job Types:
Casual, Fixed term contract

Contract length: 6 months


Salary:
$60,000.00-$65,000.00 per year


Schedule:

  • 8 hour shift

Education:


  • Bachelor's Degree (preferred)

Experience:


  • Brand Management and

CPG:
2 years (preferred)

  • Spirits background preferred: 2 years (preferred)

Work Location:
Hybrid remote in Toronto, ON

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