Marketing and Communications Manager - Toronto, Canada - Green and Spiegel LLP

Green and Spiegel LLP

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

ABOUT THE FIRM:

Green and Spiegel, Canada's preeminent immigration law firm, sets the gold standard in the highly specialized area of immigration law.

With a team of 120 talented individuals, the firm guarantees that each and every client receives top notch service.

Given the breadth and depth of expertise at Green and Spiegel, there is no case too complicated or too large for the firm to handle.

The firm reflects the diversity of the clients they serve and can provide services in approximately 30 languages.

Knowing that you have a significant role in helping people at a critical point in their lives, makes working at Green and Spiegel a very exciting and rewarding place to work.

Come join the team

ABOUT THE ROLE:

The Marketing and Communications Manager is responsible for maintaining and exploiting existing relationships as well as tapping into new networks via marketing to build new relationships.

The Marketing and Communications Manager is also responsible for executing the firms marketing strategy, creating marketing materials (from conception to delivery), website maintenance, social media activity, market research, and taking the lead in organizing events to explore new business development opportunities as well as avenues for building and positioning the brand in the marketplace.

This role reports to the Director, Marketing and Communications.

KEY DUTIES AND RESPONSIBILITIES:

Website and Social Media_
Update the Firm's website on an ongoing basis to ensure that the Firm is well represented and the website can be easily navigated by clients and visitors
Ensure all content posted on the website is current, accurate and uptodate
Responsible for staying current on industry law and trends, and updating the website with such information
Update the website with news, experience, and bulletins, as well as updating biographies on a regular basis
Coordinate and execute Social Media strategy
Prepare monthly SEO reports
Marketing Activities and Communication_
Coordinate holiday greetings to contacts
Work on various marketing and communications initiatives to optimize marketing reach and impact, and effectively build and position the brand
Develop and maintain contact and client database
Marketing and Sales Materials_
Prepare formal Request for Proposals in response to prospective client requests
Write and format proposals for new business opportunities
Work with or on behalf of staff to write magazine articles and other publications
Coordinate the production and distribution of marketing materials such as brochures, onepagers and various other materials frequently requested by staff
Event Planning and Travel Coordination_
Execute various types of events, seminars, webinars, CPD meetings, lunches, and speaking engagements within prescribed timelines and budgets
Organize inhouse meetings and events for professional development and create and extend invitations for events and tracking RSVP's
Maintain detailed records for events including expenses, attendance lists, and budgets
Prepare a postevent summary allowing for a qualitative and quantitative analysis of how effective event was from a Business Development standpoint
Memberships, Directories and Awards_
Track and advertising awards and recognitions
Ensure the company is listed in appropriate directories

What the Firm Has to Offer You:
Green and Spiegel embodies the "work hard, play hard" mentality. It's no secret that people in high spirits tend to produce great work.

We understand the challenges that come with a fast-paced work environment - we highly value work/life balance at Green and Spiegel and encourage our employees to do the same.

Our firm offers many perks including:

Collaborative and collegial culture
Competitive salary, comprehensive benefits package, and RRSP matching program
Wellness and social perks including peertopeer and firmwide recognition programs, monthly birthday celebrations, wellness sessions, staff appreciation week, etc.
Diverse work with lots of autonomy
Mentorship and room for advancement and learning
Exposure to Canada's largest and oldest immigration law firm

Skills & Qualifications:

Degree or diploma in Marketing, Communications, Business or a related field is required.
Minimum three to five years of experience in related field.
Proficiency in computers (e.g., MS Office, Database, etc.) is strongly preferred
Exceptionally strong organizational and time management skills
Able to deal with multiple priorities in a fastpaced environment
Strong written communication skills (oral and written)
Attention to detail and an eye for design and presentation
Creative and enthusiastic individual

To apply, please submit your cover letter and resume to this posting. Please do not contact the Firm directly. No agencies please.

Green and Spiegel LLP is committed to building a diverse workforce representative of the com