Marketing Manager - Edmonton, Canada - Consolidated Gypsum Supply Ltd

Consolidated Gypsum Supply Ltd

Verified Company

Edmonton, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

COMPANY OVERVIEW:

Founded in 1977, Consolidated Gypsum is a building distribution company operating in six (6) locations across Alberta and Saskatchewan.

Distributing over 2500 building products to contractors across western Canada, fourty plus years has earned us a solid reputation for keeping in sync with marketplace growth and demands.

PLEASE REVIEW OUR WEBSITE, where you can learn all about our company.

POSITION OVERVIEW:

Reporting to the President, the Marketing Manager strives to create an environment where marketing and communication seamlessly interacts with all associates, departments, and branches as well as maintains brand status within the external market.

Their primary role is to align external and internal communications with the sales team, Strategic Plan, Vision, and Mission, including web presence, digital delivery, inbound marketing, CRM, customer insight, and product campaigns.

This position is a part time hours per week) position located in our Head Office in Edmonton, AB. Remote work is not available as a physical presence is required.

DUTIES:

Strategy

Create and carry out a Marketing Communications Plan which includes an objective and tasks to ensure we are measuring the effectiveness of our communications
Ensure completion and implementation of strategic goals

Marketing

Content creation for Inbound Marketing Pilot including planning, writing, editing, staging, and promoting online content
Coordination of branding and advertising
CRM Project Specialist
Create content, publish and manage all social media using Wordpress, Photoshop, InDesign, Illustrator, Mailchip, Capsuel, Xero, Wrinke, Trello and Unbounce
Setup and Management on Google, Facebook and other advertising campaigns (Web and Print)
Track, analyze and interpret metrics and create reports, presenting to senior management
Review branding, positioning of the company to ensure impact and awareness
Additional responsibilities include eBusiness Development, including website maintenance, and online presence reputation management and creation
Support the sales function by increasing awareness and consideration for the new product or service commercialization.
Provide marketing and event coverage as necessary.

Communications

Newsletter creation and distribution

QUALIFICATIONS:

Diploma or Degree in Marketing or equivalent program
Experience in blogging, social media, and inbound marketing
Experience in content creation (both web and print)
Project management experience
Computer fluency including various marketing programs, Microsoft Office, and Adobe Creative Suite
Excellent understanding and working knowledge of brand building and brand management
Demonstrated ability to integrate overall strategy into everyday communications
Organizational skills
Strong verbal and written communications skills
Ability to multitask

OFFERINGS:

A competitive salary that will commensurate with the experience and abilities of the individual
A comprehensive benefits plan including medical dental and company matching Group RSP plan.
A growing company with a solid foundation providing its employees with challenge and opportunity