Sales and Marketing Lead - Toronto, Canada - Altitude Athletic Training

Altitude Athletic Training

Verified Company

Toronto, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Altitude Athletic Training is a specialized fitness facility with the largest altitude training chamber in the world and the first in Downtown Toronto.

We cater towards highly motivated members who are driven for success.

By providing a first-class experience for members and visitors, we strive to help everyone achieve their goals while fostering a sense of community and mutual respect at Altitude.

Altitude is seeking a Sales and Marketing Lead for our state-of-the-art facility in Toronto.

The Sales and Marketing Lead is responsible for increasing brand awareness amongst qualified prospects, lead generation and achieving pre-planned sales goals.

Responsibilities

Digital Marketing_
Ad platform management. Manage our current monthly spend across Google/FB/ IG/and others. Success means costefficiently scaling that exponentially in whatever way you think will deliver
Establish a weekly testmeasurelearn feedback loop with creative to drive consistent ad improvements
Create growth dashboards with the team & monitor budgets, campaign performance, ROI, LTV, and other channel metrics
Find the highest impact levers between targeting, creative, postclick experience or algorithmic optimizations and execute on the changes
Lead Generation and Business Development_
Lead Generation and Engagement, including establishing, expanding, and tracking outreach initiatives and strategic partnerships
Host events and workshops for infacility lead generation
Assist in the preparation and organizing of promotional material and events
Monitor market trends and competitor activities to identify opportunities for growth and improvement.
Conduct market research to identify prospective clients, opportunities, and new business verticals
Operate and manage CRM System
Sales_
Responsible for selling services including memberships and personal training packages, and meeting preplanned sales goals
Identify qualified prospects, set appointments, make effective qualifying sales calls, and manage sales cycle to close new business in all service categories offered
Organize and assemble company contacts and information
Develop strong, ongoing relationships with customers and nurture prospects
Coordinate with other team members and departments to optimize the sales effort
Oversee sales strategy and evaluate progress through regular reporting and analytics

Skills and Requirements:

Passion and personal interest in fitness/sports/hiking/athletics/wellness required
Experience with paid marketing channels and platforms
Experience with Hubspot, Google Analytics and Facebook Ad Manager
Degree in Business administration, Marketing, or a relevant field is preferred
Excellent written and verbal communication and interpersonal skills.
Drive and initiative to take on projects and independently steer them towards completion
Proven sales experience of meeting and exceeding sales targets
Experience with professional written communication, contract negotiation, and pricing
Experience developing and implementing successful sales strategies and processes
Ability to manage multiple projects and tasks and prioritize and time manage accordingly
Strong business acumen, and attention to detail
Team player mentality with ability to build relationships with clients and team members
Able to lead initiatives with energy and enthusiasm and will have expertise in market and sales analysis processes and systems including CRM and other software tools.
Able to work in a fastpaced and dynamic startup environment
Need to obtain an excellent understanding of Altitude Athletic Training Products, Services, Policies, Terms and Conditions, Operating Hours, Code of Conduct