Marketing Manager, Acquisition - Vancouver, Canada - Indochino

Indochino
Indochino
Verified Company
Vancouver, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description

Indochino is all about inspiring confidence that people admire and working here is to be a part of a growing and exciting made to measure experience. Since 2008 Indochino has been disrupting the retail scene, offering stylish, perfectly-fitting, personalised apparel on a mass scale and we are looking for someone amazing to join our team.


Are you looking for a company that is fast-growing, technologically and data driven? Do you want to be a part of a company passionate about experience? And, are you an inspiring people leader with a track record of innovation? If yes to these then this could be the position for you.

Although we do need you to bring your skillset, we also understand that you want to know what you'll be getting from us; so let's start there.

By joining us as our
Marketing Manager, Acquisition, you'll get the following benefits, along with a great salary:


  • Great benefits including Medical, Dental and 100% MSP coverage
  • Flexible and Hybrid Working Environment
  • Discounted Employee pricing
  • Free Suit Every Year
  • 3 weeks' vacation on joining the company
  • Paid Birthday Time Off
  • A great team the people here really are great

Reporting to the Marketing Director
, the Marketing Manager, Acquisition will be responsible for the acquisition of new customers via paid media as efficiently as possible.

RESPONSIBILITIES:


  • Lead payperclick acquisition efforts including Search, Paid social, and Display campaigns.
  • Improve performance for both prospecting and retargeting campaigns using industry best practices within established revenue, CPA and ROAS targets, while working to diversify media mix.
  • Implementing testing initiatives in key areas such as ad creative, leadgen forms and landing page messaging and layout
  • Lead in managing the tools and relationships with vendors which support consistent and appropriate engagement with customers; working closely to ensure messaging maps to the overall brand strategy
  • Use data extensively to determine core metric benchmarks & evaluate against set targets
  • Keep up to date with new developments in the PPC and Paid Social domain
  • Work closely with other members of marketing team and other stakeholders to ensure proper planning, execution, evaluation and optimization of ongoing and new campaigns.
  • Other duties as assigned

REQUIREMENTS:


  • 5+ years of paid media experience with a focus on Performance media ( Paid Search, Paid Social, Paid Display)
  • Google AdWords Certified or equivalent work experience
  • Proficient knowledge in: Google AdWords, Google Analytics, Google AdWords Editor, Google Shopping ads, Facebook Advertising, Remarketing and Conversion tracking;
  • Previous experience working in online marketing or B2C ecommerce. Retail experience is a plus.
  • High sense of ownership and capable of driving multiple parallel projects to successful completion
  • Ability to achieve measurable results through expert analysis that is backed by hard data
  • Must thrive in a dynamic team environment with frequent changes and exciting pivots
  • Excellent communication skills, both verbal and written
  • Proven track record in working collaboratively across functional areas to drive results
  • Strong time management skills, above average ability to multitask proactively, manage multiple campaigns at once, and prioritize in response to issues as they arise
  • Positive, customerfocused approach and the ability to adapt to change is critical
  • Have a high comfort level with technology and software including a proficiency with Spreadsheets and Outlook


As a people-driven organization, we set our team members up for success—you get to own your work, your projects and your areas of focus.

Our environment is creative yet structured. Our decisions are data-driven and agile.

You can sit down with our leadership team to pitch an idea and by the end of the week, it will be executed on.

We encourage our future leaders to continuously learn and help others learn; be curious and courageous; and be inspired and inspire others daily.

These attributes help us cultivate a world-class team and a ground breaking, high-growth business.
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