Social Media Manager - Toronto, ON MR A

Job Overview · We are seeking a creative and strategic Social Media Manager to lead our digital marketing efforts across various platforms. The ideal candidate will be responsible for developing engaging content, managing social media campaigns, and analyzing performance metrics ...

Job description

Job Overview

We are seeking a creative and strategic Social Media Manager to lead our digital marketing efforts across various platforms. The ideal candidate will be responsible for developing engaging content, managing social media campaigns, and analyzing performance metrics to enhance brand visibility and engagement. This role offers an exciting opportunity to work within a dynamic team focused on innovative marketing strategies, including e-commerce integration and SEO optimization. The position is paid and suitable for individuals passionate about digital marketing, graphic design, and data-driven results.

Responsibilities

• Develop and execute comprehensive social media strategies aligned with company goals.
• Create, curate, and schedule engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others using tools like Hootsuite and Buffer.
• Design visually appealing graphics and multimedia content utilizing Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Manage paid advertising campaigns on Facebook and other social platforms to maximize reach and conversions.
• Conduct keyword research to optimize content for SEO and improve organic search rankings.
• Monitor social media trends, analyze engagement metrics via Google Analytics, and generate reports to inform future strategies.
• Collaborate with the e-commerce team to promote products effectively through social media channels.
• Proofread all content for accuracy, clarity, and brand consistency before publishing.
• Stay updated on the latest digital marketing trends and tools to continuously improve campaign performance.

Requirements

• Proven experience in digital marketing, with a strong focus on social media management.
• Proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for graphic design purposes.
• Familiarity with Hootsuite, Buffer, or similar scheduling tools.
• Knowledge of SEO, keyword research, and Google Analytics to optimize content performance.
• Experience with Facebook Advertising campaigns and understanding of paid social media strategies.
• Background in e-commerce marketing is preferred.
• Strong writing, proofreading skills, and attention to detail.
• Ability to analyze data insights to refine marketing tactics effectively.
• Excellent communication skills with the ability to work collaboratively within a team environment. This position is ideal for a motivated individual eager to grow their career in digital marketing while contributing innovative ideas that drive brand success.

Job Types: Full-time, Part-time

Pay: $39,980.38-$79,429.08 per year

Benefits:

• Dental care
• Extended health care

Work Location: Hybrid remote in Toronto, ON M5R 2A5