Content Strategy Manager - Burlington, Canada - Aquiform

Aquiform
Aquiform
Verified Company
Burlington, Canada

3 weeks ago

Sophia Lee

Posted by:

Sophia Lee

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Description
Looking for a motivated Content Strategy manager responsible for all digital retail content, strategy and execution.

This individual understands how to create optimized SEO content with a creative flair and can organize, present, track and manage it effectively.

Presents thorough knowledge of the different subsets of a marketing plan and can develop and share content assets on the right channels.


Qualifications:


  • Accurate, professional content writing
  • Proficient and Fluent in English, French is an asset
  • Proficient in an Ecommerce Content Management (Magento)
  • Knowledge of proper SEO practices and execution
  • Google Ads experience
  • Fluent in the use of all social media platforms
  • Experience with CRM systems (Hubspot)
  • Proficient in Indesign, Illustrator or a design platform for curating content
  • PHP and Magento architecture (HTML, CSS) is an assist, but not required.

Primary Responsibilities

  • Help execute content for multiple retail brands to various digital and traditional channels
  • Responsible for social media strategy, effective writing, managing an execution calendar
  • Can present engaging content including video
  • Thorough reporting and strategizing using analytics to support a range of activities
  • Create exclusive, intriguing content based on accepted SEO methods and practices to drive traffic to out site(s)
  • Editing, Managing web content for multiple site(s) product updates/pricing and keeping a current product catalog
  • Make front end coding changes to content on websites. Requires Java and HTML *optional but preferred
  • Help Manage Blog content and accurate descriptions based on current SEO practices
  • Provide Lead Reporting and Nurturing information to pursue additional sales with each division
  • Provide helpful insight into further sales development and promotional campaigns
  • Maintain a consistent and productive content creation schedule. Ie. So many items will be requested for each day based on our targeted deadlines

Skills Required:


  • Manage deadlines and time effectively
  • Strong work ethic
  • Ability to work in teams
  • Strategic Analysis and Critical thinking
  • Detail Oriented and Analytical
  • Creativity and Enthusiasm
  • Ability to meet deadlines
  • Proficient writing ability
  • How to monitor and employ successful digital presence, through inbound marketing including blogging, link building or other social channels
  • Ability to audit SEO / Site Content
  • Programming experience HTML, CSS, JavaScript along with familiarity of Wordpress, Mailchimp or a similar program is preferred.
  • Aquiform is committed to promoting accessible recruitment as outlined in the Accessibility for Ontarians with Disabilities Act. Aquiform will work to accommodate persons with a disability in an appropriate and effective manner throughout all stages of the recruitment process. Accommodations will be provided upon request._

Job Types:
Full-time, Permanent


Benefits:


  • Dental care
  • Extended health care
  • Paid time off
  • Vision care

Schedule:

  • Day shift
  • Monday to Friday

Work Location:
In person

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