Manager, Product Management - Mississauga, Canada - Samsung Electronics Canada

Description

At Samsung Electronics Canada, we take pride in the creativity and diversity of our talented people - they are at the forefront of everything we do.

Their skillset and mindset drive our continued success.

We want the best of the best at Samsung to join our team, not just those who fit into our Culture but those who will ADD to our Culture and make Samsung an even better place to work.

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Position Summary:

The incumbent is responsible to drive the product related business decisions and provide strategic direction in all aspects of DA Product Marketing over the life cycle of the product for Dishwashers, Vacuums and Microwave businesses.

This includes total ownership of driving product strategy into the market and absolute owner for Monthly Sales Targets and Profitability of the product.

The incumbent will be a liaison between Sales, SCM, Service and Channel for all product related matters.

The individual has absolute ownership for the full product life cycle for each product in portfolio and will lead and motivate a direct report to ensure new product development effectiveness and marketplace acceptance, manage the current product offering while planning the future product roadmap and migration path strategies, and to provide cost effective strategies.

Key responsibilities also include Development of Go-To Market strategies assuring coverage over all segments of the product spectrum to stablish market leadership, overseeing independently their Channel management, sales initiatives generation and drive and the creation and implementation of all pricing, programs and marketing promotions for each product line, driving their independent product strategy into the market, Sales Targets and Profitability of each product portfolio and operation overall, collaborating closely with other teams to ensure Sales/profit and market share targets are achieved.

Essential Duties and Responsibilities:

• Responsible of all productrelated business decisions for the local subsidiary for Dishwashers, Vacuums and Microwave Ovens over their full product life cycle relating to P&L, Product development, Forecasting, Go to market strategy, Promotional Roadmaps, Marcomm, Sales, Finance, SCM and interfacing with HQ. This includes individual product lineup strategy, customer collaboration and promotion planning, product launches, product training, collaboration on merchandising and displays channel distribution strategy, price positioning, market share analysis, Forecasting (CMF & 3MF), Inventory Mgmt., market analysis and research, management planning, channel distribution strategy.
• Communicate to HQ (GBM) re market, competition, COGs and product planning.
• Accountable for the profit and loss of the product for the mentioned Product Portfolio.
• Collaborate with external and internal colleagues to grow sales and profit for product category.
• Prepare budget forecasting & profit simulation and analyze cost analysis & marketing budget
• Communicate with customers (Internal / external incl. NSM preparations, trade shows, maintain exception partner relationships, etc.)
• Review dealer feedback on line up and compare to current distributional strategy
• Work closely with Category Business Manager and AP2 planner to achieve weekly sales target and analyze weekly PSI and clear Aging Inventory
• Collaborate with customers, analyze market, consumer research, competition, and channel inventory to create promotion activity. Review past promotion success, current market, competitive landscape and to plan future promotional activities
• Perform business analysis including research industry trends and consumer preference, provide monthly management reporting for spend, profit, share with fluctuation and risk analysis with recommendations. Data mining and analysis, prepare presentations in collaboration with PMs for upper management.
• Responsible to oversee the creation and implementation of individual Business Strategies covering all pricing, channel programs and marketing promotions developing strategies to maximize sales among customers based on geography, channel type, price segmentation, business model and target market, expand market share and pursue aggressive growth targets for each brand.
• Develop product portfolios to achieve the strategic plan, meet business objectives and increase the company's competitive position. Strategically orchestrate penetration points and volume to ensure Sales targets and brand recognition.
• Accountable for the full Profit and Loss. Prepare budgets, forecasting and profit simulations to stablish the right action plan per product line while collaborating with external and internal colleagues to grow sales and profit for all product categories.
• Work with Management team to formulate overall strateg