Digital Growth Manager - Montréal, Canada - Maison Battat Inc.

Maison Battat Inc.

Verified Company

Montréal, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Digital Growth Manager

Maison Battat Inc. - Montreal QC
At Battat, we're in the business of making kids happy. Thanks to our team of dynamic, talented and motivated individuals, we design and manufacture high quality, educational, and innovative toys that kids and parents around the world have loved for over 45 years

Joining Battat means working in a multidisciplinary team within a growing privately-owned international company. It also means joining a stimulating workplace, full of professional challenges and the possibility to develop and grow.

We are currently looking for a tech-savvy
Digital Growth Manager with superior e-commerce and digital marketing skills.

Reporting to the Director of International Marketing, you are responsible for coordinating paid and unpaid marketing initiatives in your market with the objective of growing brand awareness and sales across a portfolio of brands.

Your role...

Perform market research and competitor analysis;
Manage local social media channels, taking into account retailer and distributor sales objectives;
Implement PPC strategies to grow brand awareness and conversions, including Google Search, Display, YouTube and Facebook paid marketing campaigns;
Monitor campaign performance using tools such as Facebook Ads, Google Ads, Google Analytics, Google Tag Manager and Search console;
Plan a dedicated marketing budget and monitor marketing spend accordingly;
Coordinate nondigital marketing activities in the market, including instore shop fits, events and public relations;
Partner with other departments across the company, including sales and marketing teams, as well as external stakeholders such as retailers and distributors.

What we're looking for...

Bachelor's degree in business, marketing, ecommerce or related field
Excellent English skills to communicate with international clients and external partners
Strong knowledge of digital marketing concepts, terminology and experience working with transactional and nontransactional websites
Strong Excel and analytical skills needed
Knowledge of Google, Facebook and YouTube advertising platforms (Google and Facebook certifications are a strong asset)
Adaptable, selfreliant, solutionoriented and strong attention to detail
Ability to adapt to a constantly changing and dynamic environment

Experience:

3+ years experience in some combination of ecommerce, social media and paid digital marketing
B2C marketing experience (an asset)
Experience using Facebook Ads, Google Ads and similar thirdparty campaign management tools
Experience with WordPress and Shopify content management systems (an asset)
Experience living in or working in international markets (an asset)

We offer a competitive salary based on experience, a generous group benefits package, and continued education.

Gestionnaire, Croissance Numérique

Maison Battat Inc. - Montréal QC
Chez Battat, notre mission consiste à rendre les enfants heureux. Grâce à notre équipe d'individus dynamiques, talentueux et motivés, nous concevons et fabriquons des jouets haut de gamme, novateurs et éducatifs que parents et enfants du monde entier adorent depuis plus de 45 ans

Travailler chez Battat implique collaborer avec une équipe multidisciplinaire au sein d'une entreprise internationale privée en pleine croissance.

Cela signifie également s'intégrer à un milieu de travail stimulant débordant de défis professionnels et offrant des possibilités de développement et de croissance.

Nous recherchons actuellement
un(e) Gestionnaire, Croissance Numérique ayant des compétences supérieures en e-commerce et marketing numérique.

Se rapportant au Directeur, marketing international, vous serez responsable de coordonner des initiatives payées et non-payées dans votre marché avec l'objectif d'augmenter la notoriété de la marque et les ventes à travers un portfolio de marques.

Your role...

Effectuer des analyses de marché et de la compétition;
Gérer les médias sociaux locaux tout en considérant les objectifs de ventes des détaillants et distributeurs;
Mettre en place des stratégies PPC pour accroître la notoriété de la marque et les conversions, incluant les campagnes marketing payantes sur Google Search, Display, YouTube et Facebook;
Surveiller la performance des campagnes avec les outils comme Facebook Ads, Google Ads, Google Analytics, Google Tag Manager et Search Console;
Planifier un budget marketing spécifique et vérifier les dépenses régulièrement;
Accroître et vérifier l'impact des canaux de commercialisation locaux tel que Mailchimp;
Coordonner les activités marketing nondigitales dans le marché, incluant les ajustements en magasin, événements et relations publiques;
S'associer aves les autres départements à travers la compagnie, incluant les ventes et marketing, ainsi que les partenaires à l'externe tels que le