Manager Marketing - Canada - Royal Bank of Canada

Royal Bank of Canada

Verified Company

Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Come Work with Us
At RBC, our culture is deeply supportive and rich in opportunity and reward. You will help our clients thrive and our communities prosper, empowered by a spirit of shared purpose.

Whether you're helping clients find new opportunities, developing new technology, or providing expert advice to internal partners, you will be doing work that matters in the world, in an environment built on teamwork, service, responsibility, diversity, and integrity.

Job Title
Manager Marketing | Directeur(rice), Marketing

This position is an 18 month contract

What is the opportunity?

Do you have a keen understanding of Sponsorship Activation, social media and Content Marketing Strategy? You have experience integrating Quebec-specific campaigns within a broader marketing strategy and key Quebec agencies? Are you creative, who is comfortable working with multiple stakeholders? If so we want to hear from you.

RBC is recruiting for a Marketing Manager - Quebec Region, based in Montreal.

What will you do?

Understands the RBC Brand Strategy, businesses and regional priorities and ensures they are reflected in marketing and sponsorships activities
Demonstrates an understanding of RBC business segments and how to align marketing and sponsorship assets and activations to support them.
Plan, coordinate and manage national and regional sponsorships with multiple stakeholders
Sets brand and/or business objectives for all sponsorship activations to ensure they can be properly measured and reported on.
Ensures branding consistency and brand awareness for all activations
Uses a variety of metrics and methodologies to measure progress of sponsorship and marketing activities against objectives.
Support Sr Marketing Manager in daytoday campaigns development and execution including agency relation, creative coordination, and approval
In coordination with the Regional Communication Manager, develops social media and content marketing strategies and tactics to build brand consideration, provide timely advice and enhance awareness and engagement of regional sponsorship and citizenship activities
Makes needed adjustments to timelines, steps, and resource allocation to ensure the best outcomes are me

What do you need to succeed?

Must-have

At least 5 years' experience in marketing, sponsorship, social media, and advertising agency experience
Quebecbased experience in all marketing disciplines including sponsorship, social media content and digital
Strong ability to work in a collaborative way across the organization.
Analytical, detailoriented nature with experience using numbers to deliver marketing insights and action
Bilingualism (English and French) required, as you will regularly do business with partners across Canada

Inclusion and Equal Opportunity Employment
At RBC, we embrace diversity and inclusion for innovation and growth.

We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work.

We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.

Join our Talent Community
Stay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.

Job Summary

Address:

MONTRÉAL, Quebec, Canada

City:

CAN-QC-MONTRÉAL

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

Personal and Commercial Banking

Job Type:

Contract (Fixed Term)

Pay Type:

Salaried

Posted Date:

Application Deadline:

Inclusion
and Equal Opportunity Employment
At RBC, we embrace diversity and inclusion for innovation and growth.

We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work.

We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.

Join our Talent Community
Stay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.