Digital Marketing and E-commerce Coordinator - Montréal, Canada - POSTUREPRO
2 weeks ago
Description
The Social Media Marketing position has several responsibilities to be performed:- Content creation and management: content marketing.
- Interaction with users: community engagement.
- Social commerce: leads, calls to action, and conversions in social media.
- Monitoring: online media, information sources, and social channels.
- Measurements and followup: determining the ROI of the work carried out, justifying the quality of the actions taken, and of course, the results thereof.
- Fan building: based on achieving specific ROI objectives.
- Qualitative aspects: Sentiment reports, strengths, scope, passion, and effects for the brand online.
- SEO: website, blog, and social platform (social search) optimization, aimed at improving search results.
- Keyword optimization and improvement in new SEO/SEM opportunities\
- Database: creation, management and maintenance of the database, making it larger and more streamlined.
- Website: content optimization and stimulation, improvements within the website structure: functionality, usability, and navigation by users. Developing and launching a mobile version. Promoting, marketing, and communicating all the website's contents. Measurements, monitoring, and followup of results.
- Coordination and management of press and communication tasks: contents, interviews, website news, exclusive acts, etc.
- Online branding: searching, identifying and improving all brandrelated aspects in social media.
- Adviser: playing a brand consulting/advising role with regard to the online environment: opportunities, threats, new initiatives, development of digital identity, and online presence, identification of potential business and new digital transactions.
- Keeping the CEO and company founder uptodate and informed on company issues, opportunities, and achievements via regular reports and meetings.
Qualifications & Education:
- 23 years of experience in ecommerce and digital marketing;
- Undergraduate degree in marketing, advertising, or communications or an equivalent combination of related education;
- Excellent verbal and written communication skills;
- Resourceful team player, positive attitude, detailoriented;
- Ability to work on several projects at once and prioritizing to meet deadlines;
- Extensive knowledge and experience with major social media platforms: Facebook, Twitter, Instagram, YouTube, Shopify, and WordPress;
- Graphic design experience is an asset.
Job Types:
Full-time, Part-time
Salary:
$21.00-$24.00 per hour
Benefits:
- Casual dress
- Onsite gym
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Experience:
- Ecommerce: 2 years (preferred)
Work Location:
Hybrid remote in Montréal, QC
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