Manager, Field Marketing - Mississauga, Canada - Element Fleet Management

Sophia Lee

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Sophia Lee

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Description
Get started on an exciting career at Element_

Element employees make a difference in the lives of others every day.

We are re-defining the fleet management industry to be people first, then business - delivering on our promise of a superior client experience.

This takes hard work and innovation, and we need more like-minded people on our team.

What We Need

We are looking for a Manager, Field Marketing to join Element Fleet Management.

As the largest pure-play fleet manager in the world, we provide unmatched products and services and solutions to our clients.

At Element, employees play a critical role in delivering value to customers and ensuring an exceptional client experience. We are committed to the success of our clients, employees, and investors by fostering a culture where every employee can make a difference


Are You:

  • Able to effectively work across a highly matrixed organization to develop compelling marketing programs and event and subsequently move initiatives forward.
  • Someone with a desire to partner with peers and leadership to establish discipline and rigor in regional marketing programs and tradeshow engagement strategies.


As the Manager, Field Marketing is responsible for leading the strategy and execution of Element's in-person field marketing events and virtual programs in alignment with our revenue goals.

They will craft and complete marketing plans aligned to the regional sales and account management priorities.

This team lead will launch programs and support the broader marketing organization by providing the 'voice-of-the-field' for consistent growth and innovation.


A Day in the Life- Strategizing, prioritizing and producing regional events that drive business.- Aligning with sales leadership on sales & marketing priorities and partnering with functional team members to develop a field marketing strategy and plan for each region.- Managing vendor relationships and tracking expenses to ensure events and initiatives are produced on-time and within budget.- Communicate and educate the sales team regarding new and planned marketing activities including global and local programs- Delivering detailed reporting and metrics on activity results, campaign efficiency, and return on investment.- Leading formal feedback loop to provide field input on programs and promotions to product and segment marketing teams.


Requirements:

  • 5+ years demonstrated ability in marketing, communications, accountbased marketing, and leading inperson and virtual field events. 5+ years managing and producing regional and field marketing programs and events including tradeshows, user conferences, and immersive experiences Experience managing direct reports. Experience delivering, accelerating, and rapidly growing sales pipeline through regional marketing. Experience building and performing a field/geospecific marketing plan(s) in partnership with sales teams, leadership, and thirdparties Understanding of B2B buy journeys and demand generation familiarity with ABM platforms and methodologies a plus
LI-Hybrid

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What's in it for You

  • A culture of innovation, empowerment, decisionmaking, and accountability
  • Comprehensive health and welfare benefits that serve the needs of you and your family and foster a culture of wellness
  • Additional benefits and amenities, including paid timeoff programs (vacation, sick leave, and holidays)
  • Hybrid work environment for most positions


Applicants will be required to undergo a background check only if and after a conditional offer of employment has been extended.

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