Marketing Communications Specialist - Richmond, Canada - Teledyne FLIR

Teledyne FLIR

Verified Company

Richmond, Canada

2 weeks ago

Posted by:

Sophia Lee

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Description

Be visionary

Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability.

These markets include aerospace and defense, factory automation, air and water quality environmental monitoring, electronics design and development, oceanographic research, deepwater oil and gas exploration and production, medical imaging and pharmaceutical research.

We are looking for individuals who thrive on making an impact and want the excitement of being on a team that wins.

Job Description:

Job Summary:
Teledyne needs a hands-on, multi-tasking individual to support the Marketing program for the 2D Area Scan camera business.

The focus is supporting sales growth and expanding awareness of Teledyne's 2D imaging products and solutions through industry events, our website, social media, lead generation, and content marketing.

Primary Duties & Responsibilities:

Trade show and conference planning and execution
Budgeting and all show logistics including shipping
Messaging and graphics
Conduct staff briefings and post show reviews
Onsite set up and support as needed (including booth demos, associated equipment, and collateral)
Booking speaking opportunities
Providing event metrics
Creating online and print customerfacing materials and sales tools (content writing / editing and graphic design / layout) such as datasheets, brochures, case studies, videos presentations, advertisements)
Ensuring delivery on Teledyne's global promotions program by meeting regular deadlines for product listings, article content, online and print advertisements.
Writing and logistics for website, promotions, and membership directories.
Maintaining lead generation and management database
Assisting with online initiatives including SEO and social media campaigns.
Managing marketing project budgets, monitoring spend and evaluating/reporting on effectiveness
Delivering metrics and ROI on marketing projects
Monitoring vendor and service provider effectiveness in cost, quality, and delivery

Job Qualifications:

Minimum of five years of handson experience as a Marketing Specialist with demonstrated success in event planning and creation of print and online marketing material
Experience in event planning and execution with a track record of completing projects on time and within budget
Postsecondary degree in Marketing or Communications
Experience with website layout and design, and experience with modern content management systems
Experience using CRM software for lead management and reporting
Detail oriented with excellent organizational, reporting, project, and time management skills
Solid communicator with exceptional written and verbal communication skills in English, including grammar, editing, and proofreading
Enthusiastic, energetic, and creative with outstanding presentation and interpersonal skills
The ability to prioritize, multitask, and work independently are essential

Assets

Experience with marketing automation platforms
Familiarity with Google Analytics and SEO
Comfortable in a highlytechnical environment
Knowledge of digital cameras and the imaging industry

Eligible to be certified to examine, possess, and transfer items under the Canadian Controlled Goods Program and legally authorized to work in Canada

Teledyne and all of our employees are committed to conducting business with the highest ethical standards. We require all employees to comply with all applicable laws, regulations, rules and regulatory orders.

Our reputation for honesty, integrity and high ethics is as important to us as our reputation for making innovative sensing solutions.

Teledyne is an Equal Opportunity/Affirmative Action Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other characteristic or non-merit based factor made unlawful by federal, state, or local laws.