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    Digital Marketing Specialist - Saskatoon, Canada - Bioriginal

    Bioriginal
    Bioriginal Saskatoon, Canada

    4 days ago

    Default job background
    Description
    Bioriginal Food & Science Corp. (Bioriginal) is growing, and so is our marketing team. We are seeking a passionate Digital Marketing Specialist to drive our online presence around the globe. The successful candidate will have experience building and optimizing websites, managing digital ad campaigns, and growing social media engagement.

    Ideally, they will thrive targeting international audiences, and driving growth, working with Shopify, Word Press, and multiple social media and reporting tools.

    If you are excited to work in international business; serve teams in offices across North America, Europe, and Asia; and develop ground-breaking campaigns that motivate audiences, we want to meet you


    Responsibilities & Expectations:

    • Planning and implementing the development, launch, and evolution of global websites to support B2B growth strategies
    • Developing content and SEO strategies for global audiences
    • Supporting clients in enhancing website development and content in B2C environments ranging from traditional retail brands, private label, and digital only sales, including on Amazon and Shopify
    • Managing digital advertising campaigns from concept, through A/B testing, to reporting
    • Reporting the ROI and learnings on digital marketing projects
    • Managing vendors and partners to optimize ROI
    • Other digital marketing duties as defined

    Desired Qualifications:

    • 510 years of website planning, development, and management experience,
    • Demonstrated success in developing site content and SEO strategies to improve website performance
    • Experience building and managing websites in Shopify and Word Press
    • Google Ads, Analytics, Digital Marketing, and eCommerce certifications are an asset
    • Experience with Sales Force or other CRMs is an asset
    • Experience in international marketing is an asset
    • Working knowledge of Adobe Design Suite is a bonus
    • Proficient in Microsoft Office Programs
    • Degree in marketing, communications, computer science or comparable experience will be considered
    • A team player attitude
    • Excellent communication skills
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