Manager of Advertising - Regina, Canada - Brandt

Brandt
Brandt
Verified Company
Regina, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description
Brandt is currently looking to fill a Manager of Advertising - Distributed Products position in our Regina, SK location.


The Manager of Advertising is a position within Brandt's internal creative agency model reporting directly to the Director of Advertising.

This position will oversee the Account Management Team for Distributed Products which will include up to 7 direct reports.
- this position owns the media strategy and execution for Brandt Tractor Ltd.


DUTIES & RESPONSIBILITIES:


  • Responsible for ensuring job duties and responsibilities are being met by the Advertising Account Managers.
  • Providing feedback and counsel to the account team and identifying relevant training opportunities.
  • Conduct performance evaluation using key metrics
  • Assist with identifying target audiences and understand their behaviour, habits, and how they consume media
  • Identify business objectives and KPI's for Brandt Tractor Ltd. as a whole and ensure alignment across all distributed divisions.
  • Ensure best practices are implemented for campaign launch strategies, tradeshow attendance, media selection and stakeholder engagement.
  • Provide strategic oversight on supporting and promotional collateral.
  • Proactively keep abreast of industry trends and share knowledge with team.
  • Acts as a positive role model through example.
  • Mentor the team to maximize individuals' growth, and harness the strengths and opportunities of each team member
  • Oversee larger scope projects and facilitate collaboration where necessary.
  • Ensure budgets and reporting are well documented and tracked.
  • Recruitment, onboarding and providing feedback for coaching at key milestones.

Required Skills:


  • Demonstrated supervisory, delegation and strong mentorship skills
  • Proven track record of client and team success
  • Solid understanding of budgeting and reporting on progress
  • Knowledge of performance evaluation techniques and metrics
  • Outstanding organizational and leadership skills
  • Broad knowledge of media channels and campaign evaluation metrics
  • Desire to work with team members to continually improve results
  • Proficient with Microsoft Office Suite
Required Experience

  • Minimum 3 years as a Team Lead, Manager or Account Executive/Director
  • University or College degree/diploma in Media, Marketing, Business, Project Management or related field preferred.
  • Agency experience an asset.

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