Account Manager, Paid Social - Toronto, Canada - GroupM Nexus

GroupM Nexus

Verified Company

Toronto, Canada

3 weeks ago

Posted by:

Sophia Lee

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Description

Account Manager - Paid Social

Overview:

The Account Manager - Paid Social is responsible for developing the paid social media approach and executing these tactics via multiple social channels for a leading CPG beauty client.

As the Account Manager, you will be responsible for the day-to-day management of a global client's paid social initiatives. This includes developing strategy and managing the execution of paid social campaigns based on the client's business objectives.

YOUR
IMPACT:

Manage paid social media campaigns (Facebook, Twitter, Snap, Linkedin, Pinterest)
Create, manage and execute strategic paid social plans that meet client's goals
Define a campaign strategy and deliverables plan that exceeds client expectations
Create, present and gain client approval on campaign strategies and tactics
Oversee and deliver on Account Management business processes
Forecast, generate and maximize revenue opportunities with clients
Monitor, track, evaluate and optimize campaign performance to maximize client investment
Crossfunctional campaign development with internal biddable teams as well as sister media agencies
Maintain positive client relationships, expectations and communications with the assistance of internal resources
Build on an existing level of paid social media expertise and develop a reputation for innovation and efficiency
Stay uptodate with industry trends and developments in paid social, digital marketing as well as consumer behaviour and recommend improvements to accounts
Aid in creation of new business presentations, POVs, best practices and key process documentation

YOUR

QUALIFICATIONS:

Hands on experience planning and executing paid social campaigns
Indepth knowledge of paidsocial platforms (Facebook, Twitter, Snap, LinkedIn, Pinterest)
Great attention to detail and time management skills
Minimum of 23 years of paid social experience
Ability to interact in a professional manner and deal with clients in a fastpaced environment
High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
Technical and analytical mindset

About GroupM

GroupM is the world's leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare,_ _MediaCom_, Wavemaker, Essence and m/SIX, as well as the outcomesdriven programmatic audience company,_ _Xaxis_. GroupM's portfolio includes Data & Technology, Investment, and Services, all united in vision to shape the next era of media where advertising works better _for people. By leveraging all the benefits of scale, the company innovates, _differentiates_ and generates sustained value for our clients wherever they do business._
GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the _more great_ work we can create together._