Account Based Marketing Coordinator - Ontario, Canada - IsoMetrix

IsoMetrix

Verified Company

Ontario, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

IsoMetrix is a leading integrated risk and compliance management software company with offices in the USA, Canada, Australia, United Kingdom, and South Africa.

We provide state-of-the-art solutions for ESG, EHS and GRC management.

Backed by the leading private equity firm Carlyle, an investment firm with $293bn of assets under management, SaaS-oriented business model.

Main purpose of Job:

Develop, coordinate, and execute account-based marketing campaigns. Collect data about target demographics and analyze market trends to improve the company's marketing efforts. Marketing coordinators track sales data and work with marketing teams to achieve marketing goals.

Advantages of working for IsoMetrix:

Remote role (biweekly work from an office location maybe required)
Birthday leave
Unlimited access to learning platform
Competitive health and pension contributions

Primary responsibilities

Strategize, execute, and optimize a datadriven ABM strategy to achieve sales goals
Develop and deploy multichannel ABM campaigns, including crafting strategy, aligning internal teams, and project managing execution
Iterate and optimize campaigns based on data and analysis of ABM campaigns and tactics
Collaborate with sales and marketing to select key accounts, delivering a tailored message
Deliver account research and analysis to drive ABM strategies
Provide ongoing reporting, campaign insights and pacing toward goal to stakeholders
Partner closely with marketing and sales teams to ensure strong marketing and sales alignment
Document processes and best practices for marketing and sales teams to reference

Minimum qualification and experience:

Sales and/or Marketing Qualification
2+ years of experience in accountbased marketing role.
Experience with ABM Tools and ABM platforms, CRM systems, and marketing automation tools is essential to manage the technical aspects of ABM campaigns.
Highly organized and efficient with the ability to develop and execute against an evolving plan
Able to clearly communicate new ideas, products, and campaigns to both internal and external stakeholders
Team player that is able to work both collaboratively and autonomously
Strong project management, time management, prioritization, and organizational skills
Experience managing and prioritizing multiple projects simultaneously
Demonstrated ability to achieve results working crossfunctionally with sales, marketing, and product teams
Proactive selfstarter, demonstrating high initiative and critical thinking
Proven ability to think strategically, but with exceptional attention to detail in execution

Personal attributes:

Understanding of both sales and marketing processes
Must have strong communication, interpersonal skills, and time management skills.
Energetic, selfdriven person.
Positive attitude, team player, and hard worker.
Stay calm under pressure and can multitask.
Passion for software systems and quick learner.
Good documentation skills.

The
IsoMetrix DNA encompasses the following core values and behaviours: