Marketing Specialist - Edmonton, Canada - Habitat for Humanity Edmonton

Habitat for Humanity Edmonton

Verified Company

Edmonton, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Marketing Specialist

Location:
Main Office, 8210 Yellowhead Trail, Edmonton, AB T5B 1G5

Full-Time:
Monday - Friday

Closing date:
January 18, 2023

Habitat for Humanity Edmonton is a charity whose vision is to see a world where everyone has a safe and decent place to live.

Habitat brings communities together to help families build strength, stability and independence through affordable home ownership. Habitat Edmonton serves families in the greater Edmonton area and in communities across northern Alberta. Visit to learn more.

Position
Habitat for Humanity Edmonton is seeking a full-time Marketing Specialist.

This position is responsible for executing effective marketing strategies, data analysis, campaign development, supports the growth of a Habitat for Humanity Edmonton's (HFHE) services and programs.

The Marketing Specialist is responsible for upholding the organization's brand standards, and engaging with stakeholders in an authentic manner.

Duties & Responsibilities:

Execution of marketing strategies for all business areas.
Maintain brand standards for Habitat for Humanity and ReStore.
Develop content for creative marketing campaigns.
Work within a team context to develop content for social media, digital channels, and website.
Work within a team to respond to social media comments and inquiries.
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development, advertising, etc.)
Conduct market research.
Ongoing data analysis to improve upon strategies and effectiveness, and databacked recommendations regarding emerging trends in marketing.
Collaborate with others to coordinate brand awareness and marketing efforts.
Liaise with external vendors to execute promotional events and campaigns.
Responsible to analyze data (campaign results, conversion rates, traffic, etc.) to help shape future marketing and communication strategies.
Plan and execute marketing initiatives to reach target audiences.
Liaise with third party vendors in regards to marketing.
Managing ongoing updates to website and online development content.
Ongoing auditing of all communication and marketing platforms.
Other special projects as assigned.

Qualifications and Requirements:

B.Sc. /B.A. in marketing, communications or equivalent is preferred.
Marketing background with experience in the retail or charitable/notforprofit sectors.
Understanding of marketing elements (including traditional and digital marketing, such as SEO/social media, etc.) and market research methods.
Understand the difference between sponsorship marketing, benefits, activation vs. philanthropic giving.
Knowledge in marketing events.
Commercial awareness partnered with a creative mind.
Analytical thinker with strong theoretical and research proficiencies.
Exceptional communication and writing skills.
Wellorganized and detail oriented.
Ability to work under pressure and meet strict deadlines.
Graphic design experience is an asset.

- _Alignment with Habitat for

Humanity Edmonton Values:
_

Respect and the confident pursuit of excellence in everything we do.
Working as One Habitat, leveraging collective experience towards common goals.
Builds trust through every action made in integrity and with a compassionate heart.
Passionately delivers quality experiences by taking full responsibility for our words, actions, and results.
Serve as each other's biggest challengers and loudest supporters.
View every decision through the lens of mission and sustainability.
Embrace change as an opportunity to innovate and improve.
Cultivate a safe and comfortable environment for all.

Benefits

After a successful 3month probationary review, the employee is entitled to a comprehensive benefit package including health, dental, vision, travel assistance, accidental death & dismemberment insurance, life & critical illness insurance.
Shortterm and longterm disability coverage is provided.
Employersponsored RRSP plan.
Employee assistance program.
Safe, respectful, and healthy work environment.
HFHE embraces diversity and equitable opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills; as such encourage all to apply. The more inclusive we are, the better our work will be. Our goal is to be a diverse workforce that is representative, at all job levels, of the citizens in our community. This relates to all employment decisions, including those in connection with recruitment, hiring, training, promotion, compensation, benefits, termination, and other terms and conditions of employment. HFHE ensures that all of our practices are in accordance with Alberta Human Rights Commission legislation and Alberta's Employment Standards Code._

Job Types:
Full-time, Permanent

Benefits: