Researcher and Copywriter - Chilliwack, Canada - Southern Irrigation

Southern Irrigation

Verified Company

Chilliwack, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

We welcome international applicants, however this is not a freelance or remote work position.

Job Title:
Researcher and Copywriter

Rate of pay:
$55-$65k/year

Location: 44160 Yale Road West, Chilliwack, BC

Job purpose:

Research provided topics and provide long-form and short-form written content, report to the Marketing Lead, and manage social media accounts to assist the marketing department's goals in promoting Southern Irrigation's brand.

Key Result Areas

Assesses topic and audience and determines what research if any, is necessary to achieve the final written product
Blogs are written on a regular schedule
Short and longform written content is completed according to campaign briefs
Social media content is updated regularly with appropriate content

Job Duties and Responsibilities
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Research and Written Content Creation

Using a customerfirst approach to messaging by researching facts, benefits and features for product marketing and content creation
Increasing engagement on social media and landing pages with copy that converts readers
Ensuring consistency (messaging, style, and tone) across all customer touchpoints
Editing content produced by other team members, including from the Leadership Team
Conducting keyword research using different tools to inform messaging strategies and topics with data
Leveraging keyword insights to optimize existing website content for SEO (eg. keyword density, tagging, interlinking, etc) and conversion, and recommend new topics

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Content Distribution

Maintain social media calendar including writing, prescheduling and deploying posts in conjunction with visual content from graphic designer
Finding opportunities to repurpose existing content through optimization or using different angles
Responding in a timely manner to any questions posted on social channels
Implementing written and visual content across different content management systems (Wordpress, Hubspot, Mailchimp, etc)

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Project Management

Using project management tools such as Notion to track timelines with other team members
Assisting marketing lead on campaign and project briefs to ensure team alignment and completeness
Collaborating with marketing lead, graphic designer and event planner on different campaigns
Brainstorming with team members on new ideas and approaches

Competencies

Preferably 2+ years of professional experience in content marketing / blogging / SEO (inhouse or agency), or equivalent ability
University degree or college diploma in: Journalism, Communications, Business, Psychology or English
Strong writing, editing and communication skills
Excellent grasp of the English language
Able to multitask, prioritize, and manage time efficiently using project management tools
Selfmotivated and selfdirected team member who proactively assists when needed to accomplish team goals
Creative and innovative thinker and planner
Experience with organic social media management
Facebook, LinkedIn, Instagram, Buffer, etc.
Portfolio of writing samples that include research to tell a compelling story to readers

Core Values

Work ethic; be punctual, intelligent and efficient
Win as a team; care for your coworkers professionally and personally
Wow our customers; be respectful, intuitive, personal and efficient

As a provider of intelligent water solutions, Southern Irrigation strives to be best in the industry, and in return we provide amazing opportunities for our people.

Southern Irrigation offers impressive employee benefits such as 100% employer-paid health benefits plan, RRSP matching, culture and community events, and opportunities for employee bonuses.

At Southern Irrigation we know our success is based on having all "A" players rowing in the same direction.

Our Work (hard), Win (as a team), and Wow (our customers) attitude makes the environment at Southern Irrigation both challenging and fun.