Communication and Event Manager - North York, Canada - Hanson Canada
Description
Communication and Event Manager
Department:
Enrolment & Admissions
Campus:
North York
About Hanson College
Hanson College, established in 2001, is a private educational institution that delivers college diploma programs and language training programs to international students.
We cultivate a diverse, supportive work environment because we have a passion for education, mentoring, and personal and professional growth.
Joining Hanson to change life trajectories through education for generational impact in the global community.Position Summary
Serve as a critical liaison between Hanson College and external stakeholders, facilitating communication and coordinating events to enhance the institution's visibility and reputation.
Primary Responsibilities:
- Develop, implement, and monitor communication strategies to engage various audiences, including agents, potential and current students, alumni, and community members.
- Plan and execute a diverse array of events, such as open houses, industry related trade shows, conferences, agent appreciation events, networking etc.
- Collaborate with the marketing team to create and disseminate promotional materials for events, campaigns, and initiatives.
- Foster strong relationships with vendors, event sponsors, and partners, ensuring a high standard of service and performance.
Communication Responsibilities:
- Draft and edit communications such as newsletters, press releases, annual reports, speeches, website content, and social media posts.
- Coordinate with student recruitment and other departments to gather and share news and updates for brand awareness and enrolment purpose.
- Monitor and respond to inquiries from the public and media, maintaining a positive image of the college.
Event Coordination Responsibilities:
- Oversee all aspects of event planning and management, including budgeting, venue selection, scheduling, contracting vendors, and compliance with local regulations.
- Coordinate with internal and external stakeholders to ensure the successful execution of events.
- Manage postevent evaluations and produce reports to assess the effectiveness and ROI of each event.
Team Collaboration:
- Collaborate with other departments, including Admissions, Alumni Relations, Student Affairs, and Academic Affairs, to ensure alignment of communication and events.
- Contribute to the development and implementation of broader institutional strategies, initiatives, and projects.
Other Responsibilities:
- Maintain an updated database of event participants, sponsors, and community partners.
- Stay informed about trends and best practices in communication and event management to ensure innovative, effective strategies.
- Perform other duties as assigned to support the college's strategic goals.
- Leverage research findings to enhance the effectiveness of the college's communication and event management strategies, contributing to business growth and reputation enhancement.
- Assist in the preparation of proposals and presentations for senior leadership and external stakeholders, incorporating research data and analysis to support strategic decisions.
- Collaborate with the marketing and business development teams to incorporate research insights into promotional activities and partnership initiatives.
- Evaluate the success of implemented strategies using key performance metrics, and provide insights for continuous improvement.
What You Will Bring:
Education
- Bachelor's degree in communications, marketing, public relations, hospitality management, or a related field.
Experience
- At least 3 years of experience in communication, event planning, or a related role.
- Strong written and verbal communication skills.
- Exceptional organizational skills and attention to detail.
- Proven ability to manage multiple projects and meet deadlines.
- Proficiency in using event management software and communication tools.
- Flexibility to work evenings and weekends as events may require.
- Familiarity with the higher education environment is preferred.
Inclusion and Equal Employment Opportunity:
- We are committed to fostering a diverse, inclusive, and accessible work environment. We value the unique skills and experiences everyone brings. If you require accommodation, don't hesitate to contact the Human Resources Department to make arrangements. We are pleased to consider all qualified applicants for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, disability, or other legally protected factors._
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