Manager, Social Media - North Vancouver, BC (Corporate)

Job Summary

The Manager Social Media role involves setting vision and roadmap for social media channels combining strategic vision with guest experience content strategy and tactical planning.
This role requires leading creative team in creating channel-centric approach to storytelling ensuring each channel ecosystem is carefully considered.
The manager will work closely with Public Relations EDI teams on proactive reactive messaging around cultural moments crisis communication tracking analyzing data analytics KPIs providing insights on monthly reporting to cross-functional stakeholders Brand Leadership Team managing relationships contract photographers content creators maintaining brand standards working collaboration Brand Managers integrated marketing team supporting strategic growth local brand store markets CCC team delivering best-in-class guest experience online communities partnership Guest Services Team inspiring team bold new ideas innovation grow social channels.

• Defining Global Social Media strategy partnership Director Integrated Brand Marketing—channel-content strategy production programming alignment overall brand calendar key cultural moments
• Leading creative team create channel-centric approach storytelling ensuring each channel ecosystem carefully considered.
• Working closely Public Relations EDI teams proactive reactive messaging cultural moments crisis communication
• Tracking analyzing data analytics KPIs projects initiatives provide insights monthly reporting cross-functional stakeholders Brand Leadership Team

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Job description