Jobs

    Lead, Performance Management - Canada - Nomadgao

    Nomadgao
    Nomadgao Canada

    6 days ago

    Default job background
    Description
    Feb 28, Spellbook is hiring a remote Marketing Leader.

    We're on a mission to make legal services more affordable & accessible while helping lawyers do more of the work they love.

    In 2022, we launched Spellbook, the first generative AI copilot for lawyers, taking the legal industry by storm. Spellbook helps lawyers quickly draft language, flag risks, and derive insights from legal docs. We've been scaling to keep up with demand ever since and have recently closed a major round of financing.
    As a senior marketing leader, you will play a pivotal role in driving our company's marketing strategy.

    Reporting directly to the CEO, you will lead a high-performing marketing team, collaborating cross-functionally to define and execute comprehensive marketing campaigns that resonate with our target audience and reinforce our brand's value proposition.

    You will take a hands-on approach, directly contributing to copywriting initiatives, messaging, and content development.

    Copywriting and Content Creation:

    Oversee and contribute to the creation of compelling, high-quality written content, including website copy, blog posts, whitepapers, case studies, email campaigns, and more.

    Ensure consistent brand voice and messaging across all written materials, maintaining a coherent and engaging narrative.


    Branding:

    Lead the development and maintenance of a strong, consistent brand identity that resonates with our target audience of lawyers.

    Work with internal and external design teams to create visually appealing and impactful brand assets, including logos, color schemes, and other design elements.

    Plan and execute innovative marketing campaigns and initiatives, including webinars, workshops, industry events, conferences, and virtual events.
    Collaborate with cross-functional teams to align event strategies with broader marketing goals and ensure seamless execution.


    Market Intelligence:
    Build, mentor, and lead a high-performing marketing team, fostering a culture of creativity, collaboration, and continuous improvement.
    Provide guidance, performance feedback, and professional development opportunities to team members.

    You should have experience developing and executing marketing campaigns across a variety of channels, including digital, social, and events.

    You should be comfortable leveraging data to inform decisions, measure campaign effectiveness, and continuously optimize our marketing efforts for better results.

    At least 5 years of experience building teams and leading marketing functions in a related field
    Experience with legal or AI technology
    Experience in a high-growth startup environment

    Flexible work environment; join us in the heart of downtown Toronto at our Yonge & Dundas office, the award-winning Genesis Centre in St.


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