Manager, Marketing - Winnipeg, Canada - StandardAero

StandardAero

Verified Company

Winnipeg, Canada

4 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Summary:

The Marketing Manager supports the Airlines & Fleets (A&F) Sales and Marketing team, plus supporting functions.

This role is responsible for marketing and communications activities for the A&F division, and for ensuring smooth operations of the administration functions in support of sales & overall marketing.

This role reports directly to the Director of Sales and Marketing Business Intelligence.

Responsibilities:

Plan, organize, coordinate and execute trade shows, conferences and special events, maximizing the company's exposure and ROI
Support Sales Managers' promotional materials requirements, incl. orders and new promo item recommendations
Assist with managing the division's advertising budget, including managing creation and submission or ad materials, coordinating tracking and payment of invoices, and assessing ROI
Assist with creating, managing and coordinating social media activities
Assist with managing the division's presence and messaging across the company's websites
Plan and execute marketing campaigns across all channels, resulting in increased sales, customer retention and brand awareness
Assist with production of marketing communications materials, including brochures and event invitations
Assist with photography and filming to maximize promotion of the company
Assist with various marketing initiatives including conducting market research as required

Requirements:

University/college degree (Bachelor or equivalent) in a relevant field
Experience with arranging and supporting industry trade shows
Experience with selecting, placing and managing advertising (incl. web ads)
Experience with managing social media activities
Effective strategic and tactical marketing skills
Ability to develop and execute marketing programs and follow through to execution, evaluation and measurement
Ability to analyze data in order to evaluate the success of marketing efforts and provide improvement recommendations as required
Ability to manage multiple, disparate projects through to completion, interacting with a wide range of stakeholders
A strong work ethic, including willingness to work with tight deadlines and extended hours in order to get the job done
Proficient with MS Office and image editing software

Preferred Characteristics:

Experience with Salesforce or a similar CRM platform is preferred but not essential
Familiarity with Google Ads (formally Google Adwords) is preferred but not essential
Aerospace industry experience is strongly preferred.
A flexible attitude with proven experience working in a small, highpressure team
Superior communication and organizational skills. Must be a quick study and selfstarter who is able to initiate and follow through on projects
Excellent interpersonal skills, energetic and proactive approach