Insights Content Manager - Toronto, Canada - Autodesk

Autodesk
Autodesk
Verified Company
Toronto, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description
Job Requisition ID #

  • 23WD71005
23WD71005, Insights Content Manager

Position Overview


Autodesk is looking for a content leader to drive planning and execution of original thought leadership research content that supports Autodesk campaigns for senior decisionmaker audiences globally.

In this role you'll bring your passion for journalism, research and storytelling together with your drive to create content that provides real value and insight for executives and business leaders, building awareness and preference for the Autodesk brand, solutions and services.


The role requires strong communication skills and the ability to work across a matrixed organization to tap the knowledge of internal experts and influence key stakeholders and leaders.

You have a customer-first mindset and can bring their perspective into content strategy discussions with colleagues who need fuel for their work.

You're a dynamic presenter who is comfortable interacting with executives and customers.

You're a scrappy, nimble team member who enjoys integrating the newest trends in best-in-class insights content into an evolving function.

You're results-oriented—fluent in the ways content can create business impact and skilled at aligning it with Autodesk's messaging.

This could be a remote or hybrid role based in Canada.


Responsibilities:


  • Work with colleagues to design qualitative and quantitative questions for research projects that will generate insights valuable to executive audiences
  • Turn those insights into actionable reports for senior decisionmaker audiences and determine ways to slice and dice those reports into consumable formats to foster understanding and engagement
  • Conduct continuous intake with colleagues across the organization to determine their needs and insure they are met with bestinclass research and/or content whose themes align with Autodesk messaging
  • Understand the needs of the executive audience and ensure content is of a caliber to command their attention
  • Operationalize a true original research content function, creating an annual calendar of moments and publications that internal stakeholders and external audiences consider valuable to their work
  • Ability to roll up your sleeves creating content as well as work with colleagues and agencies to develop content in different formats
Minimum Requirements- 5-10 years of experience in research content and/or journalism and programmatic content publishing- Experience in working with research and creating long-form reports based on research that are designed to be broken apart into shorter, more skimmable formats or pieces relevant to particular audiences- Familiarity with content activation, distribution, and other methods of ensuring content finds its audiences—including SEO- Proven experience with content marketing and audience nurturing to attract and engage executive audiences- Clear, concise writer, editor, and content producer with the ability to nurture that skill in others- Experienced at setting goals, defining workloads, managing calendars, and reporting on outcomes- A content distribution mindset, including familiarity with common content activation, distribution, and engagement methods- Excellent problem-solving skills and comfortable operating in ambiguity and blazing new paths- Comfort in leading creative agencies and building / managing freelance contractor network- Confidence communicating across an ecosystem of influencers, stakeholders, and teams- Strong communication skills to foster transparency and inspire collaboration- Capable of showing courage in conflict and open others up to new ideas- Able to travel sporadically

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About Autodesk


Welcome to Autodesk Amazing things are created every day with our software - from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies.

We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.


We take great pride in our culture here at Autodesk - our Culture Code is at the core of everything we do.

Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.


When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all.

Ready to shape the world and your future? Join us

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