Account Manager - Edmonton, Canada - zag Creative Group Inc
1 week ago
Description
Account Manager (Marketing)Ideas with Intention
zag (that is right, no capital) is a full-service, marketing and advertising agency that is hell-bent on getting to know brands inside and out.
We ensure we capture the perfect blend of creativity, strategy, and management to catapult brands in the right direction with ease.
With us, there is always room to grow, and we are currently looking for an Account Manager to do just that.
We come to work every day to solve challenges, and we lean on our teammates to do it. We all have titles, but we are not defined by them.By working together and bending our disciplines, we bring unique perspectives to the table, learn from each other, and stick the landing.
We have six guiding principles that help keep us grounded along the way:Be Better.
We strive for unicorn-level greatness.
Own It.
We care about what we create.
Think Beyond.
We outsmart challenges with creative and forward thinking.
Get Real.
We dare to show up as ourselves.
Team Up.
We take the carpool lane, working together to achieve the best results.
All In.
We make it count. Every day.
More About Working at zag
We know agency life can be fast-paced so are intentional about making sure that we are investing in our culture through ongoing employee-driven engagement activities (Smores and ghost stories Escape rooms Virtual Friday hangs).
At zag, we believe in inclusivity, and it is a key part of how we conduct ourselves within our team and in the industry.
The Position
The Account Manager leads all aspects of project planning and acts as a liaison between clients and the rest of the agency.
This includes owning the client relationship on assigned accounts, forming an intimate understanding of all aspects of a client's business, and translating that knowledge into counsel and planning for agency assignments.
They possess strong analytical thinking and communication skills and has the ability to synthesize, develop and present clear and concise recommendations in a way that not only articulates the agency's point of view but also respects the best interests of, and delivers value to, the client.
Overall AccountabilityThis position is to maintain and grow our clients' businesses on an ongoing and project basis. This includes directing the day-to-day agency business efforts on behalf of our clients' products and/or services on assigned accounts.
In this role, the Account Manager is accountable for ensuring the agency provides:
- A thorough assessment of clients' needs
- Sound and responsible marketing counseling and planning
- Proper and innovative execution of work in all areas on schedule and on budget
- Rationale around how work output supports our clients' goals and objectives
- A consistently superior creative product
Areas of responsibility for the Account Manager will include:
- Interpret proposals and develop clear actions with appropriate deadlines for client deliverables
- Review, analyze and evaluate the following, relative to the client's needs and objectives: client data, creative output, media output and supplementary research
- Demonstrate the ability to interpret, prioritize and incorporate additional and/or shifting information into existing strategies, projects, and plans
- Provide clients with business updates on a regular basis to reveal upcoming opportunities and threats to their industry and/or organization
- Conduct market research, negotiate media contracts, prepare budgets, and develop postbuy analyses
- Practice forward thinking and demonstrate bigger picture understanding of clients' marketing strategy (including competitors and industries) and communicate how current projects relate to longerterm business objectives
- 35 years of account management experience in a marketing agency or related field
- Degree or Certificate in Marketing preferred
- Strong project management skills and ability to manage multiple projects simultaneously
- Experience developing and implementing marketing strategies, with the capability to think strategically and develop creative solutions to problems
- Strong analytical skills and aptitude to analyze data to provide insights and recommendations to clients
- Strong relationship building skills and talent to build trust with clients
- Excellent interpersonal skills and ability to work collaboratively with internal teams
- Strong presentation skills and ability to present ideas and proposals to clients
- Ability to work in a faced paced environment and manage multiple priorities
To be considered for this position, you will need a passion for marketing and be able to think on your own feet.
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