digital communications lead - Toronto - beBeeEmailMarketing

    beBeeEmailMarketing
    beBeeEmailMarketing Toronto

    2 weeks ago

    Job title: Manager, Email Marketing Technology

    Description

    Job Opportunity: Email Marketing Specialist

    This posting represents a current vacancy being actively recruited. In accordance with job posting requirements, AI may be used at certain stages of the recruitment process.


    What is the Opportunity?


    The role leads a team responsible for delivering end-to-end email communications to clients and advisors within a Wealth Management environment.


    The position supports the implementation and ongoing use of Salesforce Marketing Cloud, partnering with stakeholders to ensure successful adoption and execution.


    Responsibilities:


    • Own the email campaign process including deployment, HTML coding, and traffic management
    • Establish an email campaign calendar across multiple lines of business ensuring effective resource planning
    • Segment audiences using data extensions and AMPscript


    , Salesforce Marketing Cloud Experience:• >Hands-on experience with Journey Builder & development skills in HTML/CSS/AMPscript  ·>Working knowledge of CASL/GDPR compliance regulations"-"


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