Digital Marketing Executive - Burlington, Canada - Royal LePage Peifer Realty - Real Estate Team

Description

Nationally ranked Real Estate Team looking to expand thier Marketing Department with an internal team member that can bring minimum 5 years experience of Dsign for digital and print platforms, Social media campagns, Video editing, Tracking and Reporting.

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Manage Company Digital/Social Leads & Lead Generation Program, including tracking.
• Produce and post valuable and engaging content for social media, website and blog that attracts and converts potential buyers and sellers.
• Coordinate and approve marketing materials from website banners to hard copy brochures, feature sheets and case studies.
• Coordinate & distribute Company video productions including scripting.
• Identify trends and insights, and optimize spend and performance based on the insight
• Utilize the strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Collaborate with agencies and other vendor partners
• Manage and Oversee Company Website
• Oversee and coordinate Company events.
• Prepare sales presentations.

• 35 years experience in a similar marketing role.
• A solid understanding of marketing elements including traditional and digital marketing such as SEO, Instagram and FB Advertising, Google Analytics.
• Software skills including MS Office (G-Suite), Eventbrite, Canva and Adobe Creative Suite for design tasks, Company's CRM and Website Updates (Training to be provided).
• Exceptional communication (verbal/written) and an acute attention to detail.
• BSc/BA in marketing, communications or equivalent.

• Company events

• 8 hour shift

• Burlington, ON: reliably commute or plan to relocate before starting work (required)