Part-time Digital Marketing Coordinator - London, Canada - Fanshawe College

Fanshawe College

Verified Company

London, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Part time

Description

First Section

Posting Number

40901
Requisition Title
Parttime Digital Marketing Coordinator
Internal Posting Closing Date

External Closing Date

Open Until Filled

Yes
Campus Location
London
Department
Marketing (MAC)
Employment Group
Support
Pay Details

- $26.03 per hour
Hours of Work per Week

Up to 24 hours per week.
Summary

Working at Fanshawe CollegeNote**:
This is a part-time temporary Support position (up to 24 hours per week) until January 15, 202-
Other Duties Include:

Coordinate and execute digital marketing plans for various audiences, examples include a digital content marketing plan, lead generation campaigns, or lead nurture campaigns
Collate and conduct industry research, benchmarking, competitive scans for planning purposes
Assist with website audit, keyword research and updating webpages based on SEO recommendations in our Drupal CMS
Support RBM teams with various tasks across functions
Marketing, Communications and web
Communicate campaign objectives, timelines, instructions for use or promotion, and deliverables to various stakeholders
Track and report key performance metrics using data analytics tools to drive traffic and optimize lead generation
Conduct digital campaign testing, such as A/B or multivariate testing, to maximize clickthrough and conversions
Work closely with various departments and stakeholders to ensure alignment with marketing objectives and to develop targeted campaigns
Attend professional development webinars and workshops to further develop marketing knowledge and share learnings with other members of the Marketing team
Other projects, duties and initiatives as assigned

Qualifications

Postsecondary 3year diploma or degree in Marketing, Communications or related discipline
Minimum 3 years' of work experience in a Marketing Coordinator or similar position
An equivalent combination of education and/or experience may be considered; preference will be given to applicants meeting the education requirements
Google AdWords and Google Analytics certification, or commitment to complete, is considered an asset
Handson experience with running campaigns across Google, Facebook, etc., including keyword research and audience targeting
Experience or familiarity with Adobe Creative Suite, video editing, website updating, Google AdWords, Search Console, Keyword Planner and Analytics is an asset
Knowledge of traditional, digital, content and social media marketing
Understanding of brand, tone, stakeholders and target audiences
Proven ability to perform research, analyze data, derive actionable insights and present on findings
Comfortable sharing ideas, asking questions and is open to constructive feedback
Good time management skills in a remote environment, ability to work independently and as part of a team
Strong interpersonal, written and oral skills
Excellent attention to detail and a high motivation to learn
Problem solving and critical thinking skills with the ability to organize and communicate data

How to Apply:

PLEASE
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SUBMIT
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YOUR
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COVER
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LETTER
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AND
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RESUME
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VIA
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EMAIL

(quoting Competition No.

MAC

40901) TO:

Courtney Ecker

Senior Manager, Marketing
Fanshawe College
General Information
While transcripts are not required for the interview, they are mandatory prior to any offer of employment.
We thank all applicants for their interest; however, only those chosen for an interview will be acknowledged.
Fanshawe College is an equal opportunity employer. We are committed to equity, value diversity, and welcome applicants from diverse backgrounds.