Creative Marketing Specialist - Mississauga, Canada - World Vision Canada

World Vision Canada

Verified Company

Mississauga, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too.

Come and be part of a team of 400 Canadians with a vision for the world:
Life in all its fullness for every child.

You will experience Christian faith in action helping to make real and lasting change in the lives of the world's most vulnerable children.

Join the World Vision Canada team and be part of a powerful and effective force for good:

For Children. For Change. For Life.

Position:
Creative Marketing Specialist

Reports to:
Manager, Marketing Communications

Position Term:
Full time, Permanent

Primary Location:
Mississauga, Ontario, Canada

Workplace Type:
Remote within Canada

Job purpose

The Creative Marketing Specialist leads the strategic development of creative projects across the Brand, Creative and Campaign teams with the purpose of developing a catalogue of unignorable content that inspires and moves our supporters.

Acts as the voice of WVC throughout all creative and content, aligned to the established brand narrative.

Duties and responsibilities

Concept Development

Collaborate with marketing specialists, product owners, brand associates, designers, video producers, writers, and other stakeholders on campaign materials with multiple channel executions.
Acts in a shared services capacity to the Marketing Communications team, writing, editing and delivering all marketing and/or field communications and digital content.

Creative strategy and stewardship

Act in a shared services capacity to Centre of Excellence, work with inputs from business units to build creative briefs, coordinate delivery of outgoing marketing communications, and providing insight and feedback on creative solutions.
Represents the team in planning for crossfunctional activities across areas of the organization including Campaigns, Philanthropy, Offering Fulfilment and Experiential Marketing.
Work with segment teams to understand customer segments and gotomarket targets, ensuring assets take a customer centric approach by aligning creative collateral to customer preference, interests and desires.
Maintain an ongoing understanding of partner's business objectives to maximize innovation, efficiency and effectiveness of creative content.
Foster a highly creative environment while embracing the policies and processes of the organization.
Employ organizational adopted tools and best practices to facilitate process improvement efforts and contribute to the realization of the strategic goals.
Act as the singular voice of WVC throughout marketing communications channels.
Works alongside our Agency of Record (AOR) to deliver and execute creative vision.
Deliver brand and creative learnings to key areas of the organization on an ongoing basis.
Evolve marketing communications on an ongoing basis to improve acquisition marketing performance.
Model and embrace a nonhierarchical approach, demonstrating transparency and trust across the organization.

Qualifications:

Bachelor's degree in Communications, Journalism, or related field.
Minimum 4 years' marketing communications experience; preferably with an international NGO and/or a Christian faithbased organization.
Strong creative thinker with an ability to conceptualize vision and brand.
Strong writing skills, including ability to write for film or rich media.
Experience working in agile environments.
Excellent verbal and written communication skills.
A strong working knowledge of design principles.
Committed team player with proven collaboration skills.
Demonstrated organizational, interpersonal, proofreading, written and verbal communication, and creative skills.
Demonstrated organizational, interpersonal, communication, financial, pitching and negotiation skills.
Ability to balance multiple priorities and manage to a plan.

We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run.

Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all.

We shall never rest while children suffer in situations that can be changed.

GTA's Top 100

Our Core Values:
We are committed to the Poor. We are Christian. We are Stewards. We value People.
We are Partners. We are Responsive.

World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries.

We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs.

We provide our staff and volunteers with ongoing supervision, support and training in their work with